Senior Lead Generation Specialist

2 weeks ago

Anantapur, Andhra Pradesh, India beBeeLeadGenerator Full time ₹ 1,50,00,000 - ₹ 2,00,00,000
Job Opportunity

We are seeking an experienced professional to drive demand and build a qualified pipeline for our Microsoft services portfolio (Microsoft 365, Azure, Dynamics 365, Power Platform, and related solutions).

 

Key Responsibilities:

  • Develop and execute lead generation strategies to target enterprise, mid-market, and SMB clients for Microsoft solutions.
  • Manage multi-channel campaigns (email, social media, cold calling, webinars, events, partner programs).
  • Build and optimize databases of potential customers using CRM and lead intelligence tools.
  • Qualify leads through structured discovery calls and handover to sales for closure.
  • Work closely with Microsoft partnership teams to leverage co-selling opportunities, incentives, and marketing funds (MDF).
  • Track KPIs such as MQLs, SQLs, conversion rates, and campaign ROI.
  • Collaborate with the sales & marketing teams to create compelling content, presentations, and campaigns.
  • Stay updated with Microsoft's cloud offerings, product updates, and industry trends.
  • Train and mentor a team of lead generation executives to ensure productivity and pipeline growth.

 

Requirements:

  • Bachelor's degree in business, Marketing, or related field (MBA preferred).
  • 6–10 years of experience in B2B lead generation / inside sales, preferably in Microsoft services or IT solutions.
  • Strong understanding of Microsoft Cloud ecosystem (Azure, M365, Dynamics 365, Power Platform).
  • Proficiency with CRM tools (Dynamics 365, Salesforce, HubSpot, or similar).
  • Hands-on experience with email automation, Sales Navigator, cold outreach, and lead intelligence tools.
  • Excellent communication, negotiation, and presentation skills.
  • Proven track record of generating high-quality leads and supporting sales closure.
  • Ability to work in a fast-paced, target-driven environment.

 

Performance Metrics:

  • Number of qualified leads (MQLs/SQLs) generated monthly.
  • Contribution to sales pipeline revenue.
  • Campaign ROI and lead conversion rates.
  • Engagement with Microsoft partner ecosystem.

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