Financial Product Growth Manager

21 hours ago


Varanasi, Uttar Pradesh, India beBeeGrowth Full time ₹ 80,00,000 - ₹ 1,00,00,000
Job Title: Financial Product Growth Manager

We are seeking an experienced Financial Product Growth Manager to drive the growth and performance of our financial products. This role offers end-to-end responsibility for assigned product business numbers, working collaboratively with cross-functional teams to scale user acquisition, engagement, and revenue.

This is a unique opportunity to join our team as a Financial Product Growth Manager and contribute to the development and execution of strategies that optimize top-of-funnel metrics, conversion rates, and customer lifetime value.

Key Responsibilities:
  1. End-to-End Business Ownership:
  • Own and drive the growth of key business metrics for assigned financial products, including user acquisition, engagement, retention, and revenue.
  • Develop and execute strategies to optimize top-of-funnel metrics, conversion rates, and customer lifetime value.
Cross-Functional Collaboration:
  • Collaborate with cross-functional teams such as data science, product, brand, marketing, and online and offline acquisition teams.
  • Drive initiatives to impact all stages of the marketing funnel - awareness, consideration, conversion, engagement, and advocacy.
Growth Strategy and Execution:
  • Own the growth strategy for new financial product launches, ensuring alignment across teams and timely execution.
  • Partner with product and marketing teams to create compelling value propositions and deliver cohesive, customer-centric messaging.
Business Planning & Projections:
  • Lead business planning for growth, including monthly targets, annual operating plan, and continuous performance tracking.
  • Ensure targets for customer acquisition, retention, and business revenue are met or exceeded.
Key Business Metrics Ownership:
  • Drive key business metrics, including customer acquisition cost (CAC), revenue growth, and customer engagement metrics.
  • Utilize data-driven insights to monitor performance and adjust strategies accordingly.
Growth Programs & Campaign Execution:
  • Design and implement growth programs aimed at increasing product adoption, cross-sell, upsell, and improving engagement.
  • Optimize growth initiatives to ensure customer satisfaction and retention, with a focus on long-term customer value.
Partnerships & Stakeholder Management:
  • Build and maintain strong relationships with external financial partners to scale acquisition and business programs.
  • Work closely with internal stakeholders (finance, product, marketing, etc.) to ensure cross-functional alignment and successful execution of growth initiatives.
Continuous Experimentation & Optimization:
  • Conduct A/B testing and other experimentation techniques to optimize business and marketing strategies.
  • Analyze customer behavior data to inform and continuously refine growth initiatives.


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