
Senior Customer Relationship Specialist
6 days ago
We are seeking a Customer Relationship Management (CRM) professional to drive customer lifecycle management, personalization, loyalty, and repeat purchase growth across digital channels.
About the RoleThis role will focus on using data-driven insights, creative campaigns, and automation to turn customers into brand advocates.
Key Responsibilities:- Customer Lifecycle Management: Design and execute customer retention journeys, increase Repeat Purchase Rate, Average Order Value (AOV), and Customer Lifetime Value (CLV) through targeted CRM strategies.
- Campaign & Channel Management: Own CRM campaigns across Email, SMS, WhatsApp, and Push Notifications with sharp personalization.
- Loyalty & Retention Programs: Strengthen our Loyalty Program – driving sign-ups, redemptions, and customer delight.
- Data, Analytics & Reporting: Track key retention metrics, run A/B tests to optimize messaging, cadence, and offers, and build weekly dashboards and insights for leadership.
- Experience in CRM/automation tools like Klaviyo, WebEngage, MoEngage, Clevertap, Shopify CRM integrations.
- Ability to manage data hygiene, personalization logic, and automation workflows.
- Knowledge of AI-driven segmentation and predictive churn tools.
A challenging and rewarding role in a dynamic industry, with opportunities for growth and development.
About Us:We are a forward-thinking organization committed to delivering exceptional customer experiences.
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