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Driving Business Growth through Compelling Narratives
2 weeks ago
Job Title:
Develop compelling narratives and drive innovation as a Senior Copywriter.
Job Description
Our ideal candidate is an exceptional storyteller with expertise in crafting engaging content for diverse audiences. They will work closely with designers to ensure seamless visual storytelling, think creatively, and collaborate with marketing teams to develop innovative experiences.
Responsibilities:
- Strategic Storytelling: Develop and execute creative strategies that align with the company's vision and business goals.
- Leadership: Lead and manage a team of copywriters, providing mentorship and fostering a culture of creativity and innovation.
- Visual Collaboration: Collaborate closely with designers to create cohesive and visually appealing content.
- Cross-Functional Collaboration: Work with marketing, product, and sales teams to develop innovative campaigns and experiences.
- Brand Voice Development: Oversee the development of marketing campaigns, advertisements, and brand assets, ensuring consistency across all platforms.
- Campaign Conceptualization: Work on integrated campaigns from digital and social media to TVCs, print, and beyond.
- Content Creation: Write across formats, including ads, scripts, social media, and long-form content.
- Project Management: Manage budgets, timelines, and creative resources efficiently.
Required Skills and Qualifications:
- Education: Bachelor's or Master's degree in Advertising, Marketing, or a related field.
- Experience: Minimum of 2-3 years in a creative leadership role, preferably in an agency or in-house marketing team.
- Strong storytelling and campaign development skills.
- Proven ability to inspire and manage a team of creatives.
- Excellent presentation and interpersonal skills.
- Ability to balance creativity with business objectives and KPIs.
- Innovative mindset with the ability to navigate challenges creatively.
