Performance Marketing Specialist

10 hours ago


Rajahmundry, Andhra Pradesh, India beBeeperformance Full time ₹ 7,20,000 - ₹ 9,60,000
Performance Marketing Specialist

We are seeking a skilled performance marketing specialist to lead our digital marketing efforts. The ideal candidate has extensive experience running successful paid campaigns, managing substantial budgets, and driving measurable results across multiple platforms.

Key Responsibilities:

  • Campaign Strategy & Execution: Develop and implement paid campaign strategies on Meta, Google, and e-commerce marketplaces.
  • Performance Analysis: Track and analyze key performance indicators (KPIs), return on ad spend (ROAS), and conversion data to inform strategy and improve efficiency.
  • Insights & Reporting: Prepare and present detailed performance reports and actionable insights to stakeholders.
  • Budget Management: Manage annual digital marketing budgets to ensure optimal return on investment (ROI).
  • Trend Monitoring: Stay updated on the latest social media and advertising trends to enhance engagement.
  • Influencer Partnerships: Collaborate with influencers to create high-performing content.

Requirements:

  • Experience: 3+ years in performance marketing within e-commerce or D2C brands.
  • Budget Expertise: Proven experience handling large annual budgets.
  • Tools: Proficiency with Google Ads, Meta Ads, e-Commerce Marketplace Platforms, Google Analytics, etc.
  • Analytical Skills: Strong skills in A/B testing, conversion optimization, and attribution modeling.
  • Creative Input: Basic knowledge of design tools for creative collaboration.


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