Digital Marketing Strategist for Search Engine Optimization

3 weeks ago


Guntur, Andhra Pradesh, India Ardena Full time
About Us

Ardena is a leading digital marketing agency that excels in delivering exceptional results for clients through innovative and data-driven strategies.

We have a strong presence in global markets, including England and India, and are looking to expand our team with a skilled SEO expert who can drive client online visibility and success.

Role Overview

We seek a knowledgeable and results-oriented SEO expert with a minimum of 3 years of experience in search engine optimization. The ideal candidate will have a deep understanding of SEO best practices, a proven track record of improving website rankings, and the ability to develop effective SEO strategies that align with client goals.

Main Responsibilities:

  • SEO Strategy Development: Create, implement, and manage comprehensive SEO strategies to improve organic search rankings, drive traffic, and increase conversions for clients.
  • Keyword Research: Conduct thorough keyword research to identify target keywords and phrases that align with client objectives.
  • On-Page and Off-Page Optimization: Optimize website content, meta tags, headers, and images to improve on-page SEO, and develop off-page SEO strategies, including link-building campaigns and outreach.
  • Technical SEO: Conduct regular SEO audits to identify and resolve technical issues that impact search engine rankings, such as site speed, crawl errors, and mobile optimization, and work with web developers to ensure SEO best practices are implemented on newly developed code.
  • Content Strategy and Optimization: Collaborate with content creators to develop and optimize high-quality, engaging content that supports SEO objectives, and provide recommendations for content structure and internal linking to enhance website SEO.
  • Performance Monitoring and Reporting: Track, analyze, and report on SEO performance metrics, including rankings, traffic, conversions, and ROI, using tools like Google Analytics, Google Search Console, and other SEO software.
  • Competitor Analysis: Conduct competitor analysis to identify opportunities and trends in the market that can be leveraged for client SEO strategies.
Qualifications

We require:

  • A minimum of 3 years of hands-on experience in SEO, with a strong portfolio of successful projects.
  • Proficiency in SEO tools and platforms, including Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, or similar.
  • Strong knowledge of HTML, CSS, and JavaScript as they relate to SEO.
  • Excellent analytical skills, with the ability to analyze data, identify trends, and develop actionable insights to improve SEO performance.
  • Effective communication skills, with the ability to clearly present SEO strategies and results to clients and stakeholders.
  • A proactive and detail-oriented approach to identifying and solving SEO-related challenges.
Benefits

We offer:

  • A competitive salary and benefits package.
  • The opportunity to work with a dynamic and innovative team.
  • Flexible working hours with the option to work remotely.
  • Continuous learning and professional development opportunities.
  • The chance to work on diverse projects for clients across the globe.
Salary

Our salary is higher than the market standard for the right candidate.



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