Head of Institutional Sales and Marketing
1 day ago
About Us:
Panacea Biotec is a leading pharmaceutical company dedicated to providing high-quality products that meet the needs of our customers. We are seeking an experienced professional to lead our institutional sales and marketing efforts across India.
Job Description:
The Head of Institutional Sales and Marketing will be responsible for developing and executing a comprehensive institutional sales strategy aligned with business objectives. The successful candidate will have a proven track record in driving growth through innovative marketing campaigns, market analysis, and engagement with healthcare professionals (HCPs), purchase managers, and other relevant stakeholders in institutions. The role requires a strong understanding of the pharmaceutical industry and institutional sales landscape, as well as excellent leadership and team management abilities.
Key Responsibilities:
- Achieve defined targets for growth, sales, and profit for the newly formed SBU.
- Prepare and execute annual operating plans for the brands as well as brand and SBU P&L.
- Market share gain for different brands of the company
- Develop and execute a comprehensive institutional sales strategy aligned with business objectives.
- Identify and prioritize target accounts, including nursing homes, maternity homes, hospitals, corporate hospital chains, healthcare providers, and NGOs to make our brands available.
- Establish a robust distribution network to enhance reach in institutions with same-day delivery facilities.
Requirements:
- Bachelor's degree in Pharmacy, Life Sciences, or Business Administration.
- MBA or equivalent preferred.
- Minimum 15-20 years of experience in institutional sales, with at least 5 years in a leadership role managing institutional sales.
- Proven track record in institutional sales growth.
- Demonstrated capability to come out of failures.
- Ability to face rejection and come out with creative plans to win rejection.
Salary: ₹25,00,000 - ₹35,00,000 per annum.
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