Data Driven Marketing Campaign Leader

2 days ago


Erode, Tamil Nadu, India beBeeCampaign Full time ₹ 25,00,000 - ₹ 35,00,000

Campaign Analytics Lead Position

We are seeking a seasoned professional to spearhead our campaign analytics initiatives. The ideal candidate will scrutinize data from various marketing campaigns, assess performance, identify trends, and provide actionable insights that inform strategic decisions.

Key Responsibilities:

  • Analyze multi-channel data sets to evaluate campaign efficacy
  • Develop comprehensive reports on campaign performance, including metrics such as conversion rates, return on investment, customer acquisition costs, and lifetime value
  • Present findings to stakeholders in a clear and concise manner
  • Identify opportunities for process enhancements in campaign execution and reporting
  • Design and implement strategies to optimize campaign workflows and enhance operational efficiency
  • Collaborate with the marketing team to ensure campaign objectives align with overall business strategy

Necessary Skills and Qualifications:

  • Demonstrated expertise in campaign analytics and data analysis
  • Strong technical skills, including proficiency in SQL, Tableau, and Excel
  • Exceptional communication and presentation skills

Benefits of Working at Smart-Source:

At Smart-Source, we prioritize innovation, collaboration, and continuous improvement. We offer a dynamic work environment that fosters growth and development. If you are passionate about campaign analytics and data-driven decision-making, we encourage you to apply for this exciting opportunity.



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