
Digital Marketing Campaign Specialist
2 days ago
Gokyo Outdoor Clothing & Gear is a leading outdoor clothing brand dedicated to providing high-quality gear for outdoor enthusiasts.
We are seeking a skilled Performance Marketing Strategist to join our team. In this role, you will be responsible for planning, executing, and optimizing paid marketing campaigns across various digital channels.
Key Responsibilities:
- Plan, execute, and optimize paid marketing campaigns across Google, Meta, and other digital channels.
- Drive user acquisition, engagement, and retention through performance-based strategies.
- Monitor, analyze, and report on campaign performance metrics, ROI, and KPIs.
- Collaborate with content, creative, and product teams to develop impactful campaigns.
- Stay updated on emerging trends and best practices in performance marketing.
Requirements & Qualifications:
- Proven experience (3–5 years) in performance/digital marketing, preferably in retail/e-commerce.
- Strong knowledge of Google Ads, Facebook Ads Manager, and other performance platforms.
- Excellent analytical and reporting skills with a data-driven mindset.
- Ability to manage budgets effectively and deliver measurable results.
- Strong communication skills and attention to detail.
What We Offer:
- Opportunity to work with a dynamic and innovative team.
- Professional development and growth opportunities.
- Competitive salary and benefits package.
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