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Delivery Manager- Digital Marketing

1 month ago

Erode, Tamil Nadu, India Trantor Full time

Job Title: Digital Marketing Delivery Manager

Location : Remote / Hybrid

Employment Type : Full-time

Role Overview

We are looking for an experienced Digital Marketing Delivery Manager to lead a cross-functional team delivering complex marketing operations and analytics initiatives for a global enterprise client. This role requires a deep understanding of marketing technologies, campaign automation, web analytics, UI/UX, and B2B marketing platforms.

The ideal candidate will have a proven track record in delivering digital marketing programs at scale, with a strong grasp of data-driven marketing, project governance, stakeholder engagement, and team leadership.

Key Responsibilities

1. Program & Delivery Management

  • Oversee end-to-end delivery across multiple marketing operations workstreams:
  • Digital Web Analytics & Capabilities
  • Email Marketing Automation
  • UI/UX Design and Optimization
  • Promotions Platform Operations (Global)
  • B2B Marketing Operations (Eloqua)
  • Marketing Performance Reporting (Tableau)
  • Manage delivery timelines, prioritize backlogs, and ensure on-time execution with high quality.
  • Define delivery metrics, monitor SLAs, and lead sprint planning and retrospectives.

2. Stakeholder & Team Leadership

  • Act as the primary delivery point of contact for senior marketing, analytics, and product stakeholders.
  • Lead and mentor a cross-functional team of campaign managers, designers, developers, analysts, and QA specialists.
  • Translate business priorities into structured project plans and execution strategies.

3. Digital Marketing Technology Oversight

  • Drive campaign operations and segmentation logic using marketing automation platforms such as Eloqua or Adobe Campaign.
  • Ensure effective use of analytics tools including GA4 and Tableau to deliver actionable insights and campaign performance reports.
  • Support the development and maintenance of custom landing pages and promotional microsites on global marketing platforms.

4. UI/UX Design Enablement

  • Guide user research, journey mapping, wireframing, and interface design across digital products.
  • Support delivery of scalable and reusable design systems and templates.
  • Collaborate with design, development, and marketing teams to enhance product experiences.

5. Data Analysis & Optimization

  • Oversee A/B testing initiatives and analytics implementation to improve marketing ROI.
  • Partner with web analytics teams to ensure data integrity, audience targeting, and campaign attribution.
  • Champion insight-driven marketing and continuous optimization.

Required Qualifications

  • 10+ years of experience in digital marketing delivery, with 4+ years in a client-facing delivery leadership role
  • Strong experience with marketing automation platforms (Eloqua, Adobe Campaign, Salesforce Marketing Cloud)
  • Hands-on knowledge of Google Analytics 4 (GA4) , Tableau , Tag Management , and campaign attribution models
  • Familiarity with UI/UX tools such as Figma , Sketch , or Adobe XD
  • Experience managing design and development of landing pages and digital campaigns
  • Proficiency in project and workflow management tools (e.g., Wrike , JIRA , Asana )

Preferred Skills

  • Strong grasp of digital KPIs: engagement rates, conversion funnels, deliverability, segmentation, and testing frameworks
  • Excellent verbal and written communication with a proactive and consultative approach
  • Ability to manage globally distributed teams and coordinate across time zones
  • Experience in high-volume, high-velocity marketing environments

Success Metrics

  • 95% on-time and error-free delivery across all campaign and digital projects
  • Improvement in campaign performance metrics driven by data and analytics
  • Measurable adoption of design components and reusable templates
  • High client satisfaction and successful renewals or program expansion
  • Reduced turnaround time for campaign lifecycle and analytics reporting