Brand Marketing Lead

2 weeks ago


Mumbai, Maharashtra, India Beardo Full time
About the Role

We are seeking a skilled Brand Marketing Lead to join our team at Beardo.

The successful candidate will be responsible for driving marketing initiatives, analyzing brand positioning and consumer insights, and establishing performance specifications.

Key Responsibilities
  • Analyze market trends, research consumer markets, and competitor's activities to inform marketing strategies.
  • Maintain brand integrity across marketing initiatives and communications, including social media and digital content.
  • Measure and report performance of all marketing campaigns, assessing ROI and KPIs.
  • Oversee new and ongoing marketing and advertising activities, ensuring alignment with company goals.
Requirements
  • PG in Marketing, Management, or related studies.
  • 3+ years of experience in brand management and brand marketing.
  • Strong analytical thinking and logical reasoning skills.
  • A passion for grooming, beauty, and luxury.
  • Excellent written and oral presentation skills.
  • Ability to think both analytically and strategically.
  • Deadline-oriented, inquisitive, and excellent follow-up and reporting skills.
Estimated Salary

$80,000 - $110,000 per year, depending on location and experience.

Why Join Us

At Beardo, we offer a dynamic work environment and opportunities for growth and development. If you're passionate about brand marketing and have the skills and experience to succeed, we encourage you to apply.



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