Head of Brand Marketing Excellence
4 days ago
At MetaMorph, we are seeking a highly skilled and experienced Sr. Marketing Manager to lead our brand marketing efforts in the Real Estate sector.
About the Role:
- Brand Marketing Leadership: Develop and execute strategic brand marketing plans to drive engagement and strengthen brand awareness within the target audience.
- Offline Campaigns & Events: Design, implement, and optimize offline campaigns, seminars, and events to effectively reach and engage with our target audience.
- Outdoor Advertising: Manage and maximize boarding placements and other outdoor advertising channels to increase brand visibility and impact.
- Corporate Partnerships: Establish and maintain partnerships with relevant companies to expand brand reach and create co-marketing opportunities.
- Brand Positioning & Messaging: Ensure consistent brand positioning and messaging across all offline marketing channels, aligning with MetaMorph's vision and objectives.
- Team Collaboration: Work closely with the sales and projects teams to integrate marketing efforts and enhance lead generation from offline channels.
- Market Research: Conduct market research and competitor analysis to identify trends and opportunities for improving brand strategy.
- Budget Management: Effectively manage the budget for offline marketing activities to ensure optimal return on investment (ROI).
- Performance Tracking: Monitor and report on the effectiveness of offline marketing initiatives, making data-driven recommendations for improvements.
What You'll Need:
- 3-5 years of experience in B2C offline brand marketing, preferably with a background in FMCG or Real Estate.
- Strong understanding of offline marketing strategies and tactics.
- Excellent leadership, communication, and project management skills.
- Ability to work independently and as part of a team.
- Proficiency in data analysis and budget management.
Compensation: The estimated salary for this role is $85,000 - $110,000 per annum, depending on location and experience.
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