Head of Brand Marketing Strategy

2 days ago


Mumbai, Maharashtra, India Servify Full time
Job Title: Head of Brand Marketing StrategyAbout the Role:

We are seeking an experienced and innovative marketing professional to lead our brand marketing strategy as a Head of Brand Marketing Strategy. This is a unique opportunity to drive business growth by creating and implementing comprehensive brand strategies that align with our objectives.

As a key member of our marketing team, you will be responsible for developing and executing brand management strategies that enhance our online presence, increase visibility, and build strong relationships with internal and external stakeholders.

Main Responsibilities:
  • Develop and implement comprehensive brand strategies that align with company objectives.
  • Oversight of brand development and maintenance to ensure consistency across all marketing channels.
  • Lead digital marketing efforts, including social media, SEO, SEM, PPC, and analytics.
  • Leverage customer data and analytics to inform and enhance marketing strategies.
  • Evaluate return on investment (ROI) of campaigns and strategies.
  • Promote international market exposure through adapting brand strategies for different audiences.
Requirements:
  • Minimum 7+ years of experience in marketing, with at least 5 years in a leadership role within the tech industry.
  • Proficiency in digital marketing software and tools, such as Google Analytics, Google Ads, Facebook Ads Manager, and marketing automation platforms.
  • Strong analytical skills with a data-driven approach to decision-making.
  • Experience in the tech industry and familiarity with after-sales and product protection services is highly desirable.
Estimated Salary:

$120,000 - $180,000 per annum, based on qualifications and location.



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