Brand Marketing Strategist

1 week ago


Mumbai, Maharashtra, India Parag Milk Foods Full time
About the Role

Parag Milk Foods Ltd., a leading FMCG entity since 1992, is seeking an experienced Brand Marketing Strategist to join its team.

The ideal candidate will have at least 5 years of experience in developing and executing integrated marketing campaigns across various channels. The role requires strong analytical skills to track campaign performance and provide actionable insights for future improvements.

Key Responsibilities
  • Campaign Development: Assist in designing and executing 360-degree marketing campaigns, ensuring consistent brand messaging across all touchpoints.
  • Market Research: Conduct market research to understand consumer behavior, preferences, and trends.
  • Content Creation: Collaborate with internal teams and agencies to develop engaging content for digital, traditional, and experiential platforms.
Requirements
  • Experience: At least 5 years of experience in marketing or a related field.
  • Skills: Strong analytical and problem-solving skills, excellent communication and project management skills.
Benefits

We offer a competitive salary package, including a base salary of $80,000 - $110,000 per annum, depending on experience and qualifications. The role also offers opportunities for professional growth and development in a dynamic and supportive work environment.



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