Performance Advertising Manager

3 weeks ago


Bhopal, Madhya Pradesh, India Katyayani Organics Full time

Katyayani Organics is seeking a highly skilled Performance Advertising Manager to join its marketing team. This role involves developing and executing comprehensive PPC campaigns across multiple channels, driving traffic, and generating conversions. The successful candidate will have a solid understanding of PPC advertising, including keyword research, ad copywriting, and bid management.

Key Responsibilities:

  • Plan, create, and manage PPC campaigns across Google Ads, Bing Ads, and social media platforms
  • Conduct thorough keyword research and selection to optimize ad targeting
  • Write compelling ad copy and optimize landing pages for conversion
  • Monitor campaign performance metrics and generate detailed reports
  • Perform A/B testing to identify high-performing ads and strategies

Requirements:

  • Bachelor's degree or master's in marketing, business, or a related field
  • 3-5 years of experience in PPC campaign management
  • Proficiency in PPC platforms, including Google Ads and Microsoft Ads
  • Strong analytical skills and experience with tools like Google Analytics and SEMrush

The estimated salary for this role is $90,000 - $120,000 per year, depending on experience.



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