Retention Marketing Professional

3 days ago

Noida, Uttar Pradesh, India beBeeLifecycled Full time ₹ 5,00,000 - ₹ 8,00,000
Retention Marketing Expert

We are seeking a skilled Retention Marketing Expert to join our team. As a key player in driving business growth, you will be responsible for creating and executing retention strategies that drive customer loyalty and revenue.

Key Responsibilities:

  • Develop and implement retention campaigns across email, WhatsApp, push, SMS, and in-app channels.
  • Create targeted segments and cohorts to run high-converting campaigns.
  • Improve repeat purchase rates, churn %, DAU/MAU stickiness, subscription renewals, and LTV.
  • Write and test high-performing copy, subject lines, hooks, and offers.
  • Set up A/B experiments on messaging, design, and timing to lift CTR and conversions.
  • Work directly in lifecycle tools (WebEngage, MoEngage, Clevertap, Braze, HubSpot) without outsourcing.
  • Partner with Growth and Product teams to integrate retention tactics into app flows, referrals, and upsells.
  • Deliver weekly dashboards on retention KPIs: cohort performance, churn trends, campaign ROI.

Requirements:

  • 4–6 years of experience in retention / lifecycle marketing at a consumer app, D2C brand, or subscription business.
  • Proven track record of lifting repeat revenue and reducing churn at scale.
  • Hands-on mastery of automation & CRM tools (WebEngage, MoEngage, Clevertap, or similar).
  • Strong analytical chops: cohort analysis, RFM models, funnel breakdowns.
  • Creative ability to craft engaging lifecycle messaging that converts.

Benefits:

  • Direct impact: your campaigns will directly move retention and revenue for multiple fast-scaling brands.
  • Direct visibility with leadership; numbers you own will shape strategy.
  • Opportunity to work across diverse consumer models.

About Us:

We value execution speed + measurable results over fluff. Apply Now by sending your resume to us with the subject line 'Retention Marketing Expert – [Your Name]'.

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