Sales Executive — Events

2 weeks ago


Pune, India KultureKatta Full time

About the jobAbout KultureKatta (KuKa)KultureKatta curates intimate, screen-free cultural experiences — workshops, heritage walks, and maker sessions — across art, craft, music, food, history, and more.We turn curiosity into hands-on community gatherings that connect people, stories, and local culture.Mission of the RoleDrive event conversions and partnerships — filling seats, nurturing leads, and ensuring every KuKa experience reaches the right audience. You’ll be the friendly, persuasive connector who turns curiosity into commitment.Key Responsibilities1️⃣ Lead Generation & CRM ManagementSegment and manage leads from ads, ticketing platforms, and past attendees.Maintain Hot/Warm/Cold lead statuses with 100% CRM hygiene.Prioritize daily call lists and WhatsApp follow-ups.2️⃣ Conversion Campaigns (Event-wise)Run time-bound conversion drives from early-bird to final push.Convert warm leads through calls and WhatsApp using approved scripts and creatives.Hit weekly targets on connect rate, conversions, and CRM updates.3️⃣ Partnerships & OutreachBuild and manage relationships with cafés, studios, corporates, and schools.Support marketing campaigns and local collaborations.Identify cross-sell, repeat-attendee, and referral opportunities.4️⃣ Event-Day CoordinationHandle attendee check-ins and on-ground coordination.Provide quick assistance and promote upcoming events.Capture short testimonials or feedback when appropriate.5️⃣ Post-Event Follow-UpSend thank-you messages within 24 hrs.Encourage referrals, bundles, and loyalty sign-ups.Update outcomes in CRM for future retargeting.Success Metrics✅ Lead → Paid conversion: 12–18%✅ Call connect rate: ≥35%✅ Seat-fill targets per event✅ CRM hygiene: 100% within 24 hrs✅ Repeat signup rate: 10%+ per monthTools You’ll UseWhatsApp Business / Call DialerGoogle Sheets / CRM Dashboard️ Ticketing dashboards (BookMyShow, District, etc.)Google Calendar / Email TemplatesMust-HavesExcellent communication and follow-up skills (phone + WhatsApp).Organized, proactive, and reliable with deadlines.Comfortable with Sheets/CRM tools.Loves connecting with people and learning about culture.Nice-to-HavePrior experience in event sales, partnerships, or hospitality.Basic familiarity with Meta lead forms or ad dashboards.Interest in art, culture, or creative communities.Work Mode & HoursHybrid role based in Pune — mix of remote coordination and on-ground event presence.Typical schedule: Mon–Sat | ~48 hrs/week , with weekend event coverage as needed.Growth & PerksGrow into City Sales Manager / Business Development Lead roles️ Free access to KuKa events for learning & networkingMentorship on community-building and creative salesDirect collaboration with the Founder & Marketing TeamCompliance & EtiquetteContact only opt-in leads; respect DND & quiet hours.Use approved scripts and transparent pricing.️ Log every interaction in CRM daily.



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