Assurance Intl Limited | Digital Marketing Manager | india

5 days ago


Delhi, India Assurance Intl Limited Full time
Job DescriptionContent CreationDevelop high-quality, engaging, and original content tailored to automotive enthusiasts (e.g., photos, videos, infographics, and written posts).Plan and execute creative campaigns for product launches, promotions, and events.Stay updated on the latest automotive trends and incorporate them into content strategies.Social Media ManagementManage social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, YouTube) and post regularly to maintain an active presence.Respond promptly to comments, messages, and inquiries to foster community engagement.Monitor and analyze metrics to optimize content performance and audience growth.Brand ManagementEnsure all content aligns with the company’s voice, values, and branding guidelines.Collaborate with design and marketing teams to maintain consistent branding across all platforms.Develop strategies to improve brand awareness, loyalty, and reputation in the automotive market.Campaign strategy and AnalyticsDevelop and execute social media marketing campaigns that align with business objectives.Use tools like Google Analytics, Meta Business Suite, and social media analytics to track performance.Provide reports on campaign results and insights to inform future strategies.QualificationGraduate in any discipline and MBA-MarketingRelevant Experience6-12 years’ relevant experience in social media management and content creation, preferably in the automotive industry.Strong photography, videography, and graphic design skills; proficiency in tools like Adobe Creative Suite or Canva.Knowledge of social media trends, algorithms, and best practices.Passion for automobiles and understanding of the automotive audience.Analytical mindset with experience using tools like Google Analytics, Hootsuite, or Sprout Social.Ability to multitask, meet deadlines, and work both independently and collaboratively.Strong understanding of digital marketing channels, including SEO, SEM, social media, email marketing, content marketing, and display advertising.



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