
Head of Growth
22 hours ago
About Us:
At
Saras AI Institute
, we're setting a new standard: the world's first U.S.-state-approved,
100% online
,
AI-exclusive
, degree-granting institution. We exist to transform lives — globally — by delivering quality AI + human-skills education through role-based tracks, personalized coaching, and purpose. Now, we need someone who doesn't just do marketing—they
own results
and drive real growth.
What You'll Do
- Take full accountability for
new signups
across Associate and Bachelor programs. - Lead and own channels: performance marketing, influencer/community. Every channel should move the signup needle.
- Operate with data first: optimize CAC, ROAS, etc. Weekly dashboards, full funnel ownership.
- Work closely with academic, content, and student success teams to ensure alignment: curriculum relevance, coaching, student support — all feed into conversion and retention.
- Scale and systematize build engines, not one-offs — adaptive campaigns, referral programs, global reach.
Who You Are
- 8-12 years of growth / marketing experience in high growth startup or edtech companies, preferably with online/distance education or degree programs.
- A track record of
owning a number
: signups / revenue — not just "marketing KPIs." - Mastery of performance marketing + community/influencer strategies + partnerships.
- Strong analytical mindset; comfortable with dashboards, attribution, experimentation.
- Mission-aligned: you believe in quality education, global impact, ethics, and human-centered AI.
Why This Role Matters & Why Join Saras
- You'll help build the
only online intuition fully dedicated to AI
, shaping what AI education looks like globally. - Direct impact: you'll see the change — enrollments, student outcomes, global reach — and you get to own it.
- Mission first: AI + human skills. Ethical foundations. Student-centered. Leadership with purpose.
- Autonomy + ownership: you'll be a core leader, not just managing but building engines, defining strategy.
If you're tired of vague briefs and marketing theatre and ready to own something real — this is it.
Apply now
and join us in shaping the next generation of AI leaders.
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