Branding/Marketing - Head

1 week ago

Chennai, Tamil Nadu, India Blubridge Full time

We are seeking a dynamic Brand Manager to strategically elevate and manage Blubridge's brand identity across all digital and offline platforms. The ideal candidate will craft compelling narratives, ensure consistent branding, and enhance market presence through targeted campaigns and engagements.

Key Responsibilities:

  • Develop and implement comprehensive branding strategies to increase brand visibility and engagement.
  • Oversee brand positioning and messaging across all platforms, ensuring consistency and clarity.
  • Manage digital marketing initiatives, including social media, content creation, email marketing, and SEO-driven activities.
  • Collaborate with internal teams to align brand strategies with business objectives.
  • Monitor market trends, competitor activities, and consumer behavior to adapt branding strategies proactively.
  • Plan and execute campaigns to enhance brand awareness and reputation within AI and tech communities.
  • Manage relationships with external agencies and partners.

Requirements:

  • Bachelor's degree in Marketing, Communications, Business Administration, or related field.
  • Demonstrated expertise in developing and executing successful branding campaigns.
  • Strong understanding of branding principles, digital marketing, and campaign management.
  • Excellent communication, presentation, and interpersonal skills.
  • An analytical mindset with the ability to interpret market data and trends.
  • Creative thinker with the ability to innovate and drive fresh marketing ideas.
  • Proficiency in digital marketing tools, social media platforms, and analytics.

Why Blubridge?

  • Opportunity to shape the brand narrative of an early-stage AI research company.
  • Collaborative and research-driven culture.
  • Competitive compensation and benefits package.
  • Professional growth and learning opportunities.

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