
Job-Head Marketing-reputed food
2 weeks ago
JOB DETAILS
One of our clients, a reputed food & beverages company, is looking out for a Head Marketing for their office based in Chennai. The incumbent should have prior working experience in a premium brand in the food & beverages industry only.
Roles & reponsibilitues:
01] Responsible for business growth, sales & marketing, with accountability for revenue & profitability improvements, strategy planning, marketing strategies and interventions, brand management, operations, stakeholder and team management.
02] Responsible for creating innovative offline and digital marketing strategies
03] Responsible for marketing of company products on Domestic and International Level
04] Responsible for providing strategic direction for brand awareness/ brand marketing and PR strategy.
05] Worked as single contact point for company marketing strategies and brand building activities.
06] Responsible for all aspects of Marketing covering
a) ATL (Brand, Media Planning, Advertising campaigns),
b) BTL (Activation, trade marketing,Consumer Promotions etc.), and
c) Marketing Operations.
FUNCTIONAL AREA
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