Trade Marketing Executive
4 weeks ago
We at Sarya Holdings believe in the power ofour brands. We identify market gaps form collaborations withmultinational corporations raise brand awareness and ensure brandcoverage across the GCC. We provide our partners with retailmarketing and product development solutions ensuring that theproducts are distributed as effectively as possible across theregion. We have a strong track record of success in this markethaving worked with some of the leading retailers and foodmanufacturers. We believe that there are always opportunities forimprovement and we are always looking for ways to serve ourpartners.
KeyResponsibilities:
PrepareBiweekly monthly and quarterly reviews for thebrands.
Prepare promotions and trade marketingplans for the brands
Full ownership of tradepromotion calendar
Plan and executive instoresamplings initiatives
Monitoring brand SKU wiseperformance
Analyzing the ROI of tradepromotions and instore activations
Periodicmarket visits to ensure the deliverables againstBDA
Monitoring price points (RSP/Promo Price)across modern trade
Close coordination withsales and marketing team on the deliverables
Analyze the strike rate of the brands/SKUs and identify potentialoutlets for scaleup
Qualifications:
A bachelors degree in marketing businessadministration or a related field.
Minimum of 2years of experience in trade marketing sales or a similarrole.
Proven track record of driving businessgrowth through trade marketing strategies.
Strong understanding of market dynamics and customerbehavior.
Excellent communication negotiationand interpersonal skills.
Highly organized withthe ability to manage multiple projects and meetdeadlines.
Proficient in Microsoft Office andother relevant software.
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