Growth Manager

6 days ago


Udaipur, India Pocket FM Full time

About us

It's an amazing time to join Pocket FM as we continue shaping the future of audio entertainment both in India and beyond. We are front-ending the category creation for the audio OTT landscape and building the largest repository of audio streaming content across formats like audio series, audiobooks and podcasts, through our unique storytelling approach.

We are reimagining the traditional audio pattern to build an internet-scale platform and bring together communities to share stories and spread knowledge. Our mission is to give voice to stories and wisdom. Pocket FM has grown to 20 million MAL (monthly active listeners), spending an average of over 100 minutes every day, while the total monthly audio streaming on the app counts to over 3 billion minutes. We are a Series C funded start-up backed by some of the marquee investors like Naver, Goodwater Capital, Lightspeed, Tanglin Venture Partners and others.


Job Description:

We are seeking a highly motivated person who can build and grow our Shorts Category across different platforms, where they will post Pocket FM and related content to acquire views and subscribers. We will support the candidate by providing raw assets and editors. The candidate will brainstorm and execute new content ideas and growth hacking strategies to grow the channel.


The ideal candidate for this role will be a self-starter with a keen understanding and experience in content creation across short-form content, has a passion for staying up to date on trends and has strong bias for action.


Responsibilities:

  • Content creation: Creating short-form video content, specifically for IG, YT, FB and Tik Tok.
  • Grow Social Media channels: Executing content experiments and viral strategies for Short-form videos on different platforms using interesting formats consumed by a wide audience base; Proper usage of hashtags, thumbnails, video titles to make the videos go viral and grow the channel.
  • Creative thinking: Ability to develop innovative strategies for content creation and community engagement.
  • Storytelling: Build a storytelling-driven community experience; particularly within the realm of fiction.
  • Operations: Managing uploads and cross linking across different social media channels.


Qualifications:

  • Prior content creation experience will be a plus
  • Experience in managing & scaling social media channels
  • Good working knowledge of platform content algorithm, metrics and channel management
  • Creative thinker with love for content creation
  • Proficient in using relevant software and tools for content creation, editing, sound will be a plus.



Reach out to - Aishwarya@pocketfm.com

.com/in/aishwarya-0994941b1



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