AssetPlus - Generalist - Growth & Strategy/Strategic Initiatives

4 days ago


Chennai, India AssetPlus Full time

the job:Role Overview:Were looking for a sharp, high-agency generalist to join the Strategic Initiatives team - a fast-moving vertical focused on designing and running 01 experiments that unlock new growth vectors across AssetPlus.This role demands a mix of structured execution, marketing intuition, and creative problem-solving.Youll work directly on short-term pilots and long-term bets that sit outside the day-to-day BAU, often in ambiguous, greenfield zones.Key Responsibilities:01 Experiment Design & Execution:- Take early-stage ideas and convert them into testable pilots.- Define hypotheses, design test mechanics, set metrics, and execute fast loops with learnings documented.Project Management Across Stakeholders:- Own timelines, resource planning, progress tracking, and stakeholder coordination across multiple projects often spanning marketing, ops, product, training, or external partners.Marketing Integration & Execution:- Bring deep familiarity with marketing funnels, creatives, messaging, and digital + offline execution.- Collaborate with the marketing team or directly manage campaigns for specific initiatives.Creative Problem Solving & Rapid Prototyping:- Apply first-principles thinking to solve unclear problems.- Be comfortable iterating with imperfect data, ambiguous mandates, or non-standard tools.Performance Tracking & Learning Loops:- Set up dashboards, feedback systems, or cohort-level tracking where needed.- Extract insights, run retros, and build internal documentation/playbooks from each pilot.Cross-Functional Orchestration:- Navigate across functions from briefing designers to aligning ops, coordinating with external advisors, and looping in founders when needed.- Youll act as the glue across diverse contributors.Bias for Action & End-to-End Ownership:- This isnt a hand-off role.- Youll scope the pilot, write the first doc, get the first 20 calls done if needed, and ensure the last mile is closed.- You default to build mode without waiting for 36 years of experience in a startup or high-growth environment, ideally in a cross-functional or generalist role- Strong marketing literacy - performance channels, campaign mechanics, messaging, and positioning- Proven project management skills with the ability to juggle multiple threads and stakeholders- High comfort with ambiguity, speed, and unstructured problem spaces- Excellent written and verbal communication - able to brief, persuade, and synthesize well- Bonus if youve worked on scale initiatives, go-to-market pilots, or strategic partnerships (ref:iimjobs.com)



  • Chennai, Tamil Nadu, India AssetPlus Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Role OverviewWe're looking for a sharp, high-agency generalist to join the Strategic Initiatives team - a fast-moving vertical focused on designing and running 0→1 experiments that unlock new growth vectors across AssetPlus. This role demands a mix of structured execution, marketing intuition, and creative problem-solving. You'll work directly on...


  • Chennai, India AssetPlus Full time

    We are seeking a visionary Brand Director to lead and elevate the AssetPlus brand across all initiatives, including AssetPlus Academy, Investor and Insurance Saathi. This role goes beyond design or communications - it requires building a cohesive brand system, ensuring every touchpoint reflects Integrity, Growth, and Excellence, and translating branding...


  • Chennai, India AssetPlus Full time

    Description: Role Overview:The Business Enablement Specialist will be responsible for developing and expanding the NRI ecosystem at AssetPlus. This role will focus on enabling our partners to effectively acquire, manage, and grow their NRI clientele by driving cross-functional collaboration, building scalable sales enablement programs, and ensuring...


  • Chennai, India AssetPlus Full time

    the job:Role Overview:The Business Enablement Specialist will be responsible for developing and expanding the NRI ecosystem at AssetPlus.This role will focus on enabling our partners to effectively acquire, manage, and grow their NRI clientele by driving cross-functional collaboration, building scalable sales enablement programs, and ensuring operational...


  • Chennai, India AssetPlus Full time

    Description:Role: Senior Relationship Manager.Mutual Funds AssetPlus is an end-to-end platform for financial advisors and investors to scale businesses/manage investments digitally.The mutual fund industry in India has experienced significant growth in recent years, presenting a lucrative opportunity for professionals looking to make an impact in the...


  • Chennai, Tamil Nadu, India AssetPlus Full time ₹ 1,20,000 - ₹ 1,80,000 per year

    Role Overview:The Business Enablement Specialist will be responsible for developing and expanding the NRI ecosystem at AssetPlus. This role will focus on enabling our partners to effectively acquire, manage, and grow their NRI clientele by driving cross-functional collaboration, building scalable sales enablement programs, and ensuring operational excellence...


  • Chennai, India AssetPlus Full time

    Role: Senior Relationship Manager Mutual Funds AssetPlus is an end-to-end platform for financial advisors and investors to scale businesses/manage investments digitally. The mutual fund industry in India has experienced significant growth in recent years, presenting a lucrative opportunity for professionals looking to make an impact in the financial services...


  • Chennai, India AssetPlus Full time

    Role: Senior Relationship Manager Mutual Funds AssetPlus is an end-to-end platform for financial advisors and investors to scale businesses/manage investments digitally. The mutual fund industry in India has experienced significant growth in recent years, presenting a lucrative opportunity for professionals looking to make an impact in the financial services...


  • Chennai, India AssetPlus Full time

    Role: Senior Relationship ManagerMutual Funds AssetPlus is an end-to-end platform for financial advisors and investors to scale businesses/manage investments digitally. The mutual fund industry in India has experienced significant growth in recent years, presenting a lucrative opportunity for professionals looking to make an impact in the financial services...


  • Chennai, India AssetPlus Full time

    Role: Senior Relationship ManagerMutual Funds AssetPlus is an end-to-end platform for financial advisors and investors to scale businesses/manage investments digitally. The mutual fund industry in India has experienced significant growth in recent years, presenting a lucrative opportunity for professionals looking to make an impact in the financial services...