AssetPlus - Brand Director
4 weeks ago
We are seeking a visionary Brand Director to lead and elevate the AssetPlus brand across all initiatives, including AssetPlus Academy, Investor and Insurance Saathi. This role goes beyond design or communications - it requires building a cohesive brand system, ensuring every touchpoint reflects Integrity, Growth, and Excellence, and translating branding efforts into measurable business and trust outcomes.The Brand Director will own brand strategy, creative direction, campaign storytelling, and brand health measurement while working closely with marketing, partnerships, PR, and product teams. This is a leadership role for someone who thrives at the intersection of strategy, creativity, and execution.Key Responsibilities1. Brand Strategy & Architecture- Define and maintain the brand architecture for AssetPlus and sub-brands - Establish positioning frameworks to differentiate AssetPlus while ensuring coherence across initiatives.- Develop brand playbooks and guidelines for messaging, tone, and identity.2. Creative Direction & Visual Identity- Lead visual identity design across all digital and offline touchpoints.- Build and manage brand asset libraries (logos, templates, campaign kits) for scalability.- Oversee creative campaigns ensuring they are distinctive, consistent, and aligned with brand ethos.3. Integrated Campaigns & Storytelling- Conceptualize and execute high-impact brand campaigns (digital, offline, PR-driven).- Build storytelling strategies around key launches, partnerships, and Big Bets.- Own content and creative calendars, ensuring brand consistency across platforms.4. Internal Brand Culture- Embed brand values internally through communication, training, and culture-building.- Ensure all teams, from business acquisition to partnerships, reflect brand ethos in interactions.5. PR & Media Alignment- Work with PR and leadership teams to synchronize media presence with brand strategy.- Build brand kits, media kits, and narrative frameworks for external communication.- Position leadership as thought leaders in MFD growth and investor education.6. Digital Brand Experience- Audit and optimize digital touchpoints (websites, ads, CRM flows, social media) for a unified brand experience.- Partner with product and growth teams to ensure brand consistency across user journeys.7. Measurement & Brand Health- Define and track brand health KPIs (recall, sentiment, share of voice, NPS).- Create brand dashboards linking brand-building to acquisition, retention, and engagement metrics.- Report insights regularly to leadership and use them to refine campaigns.8. Support for Strategic Initiatives- Develop rapid brand frameworks for new pilots, experiments, and 0-1 initiatives.- Ensure every experiment contributes to the larger AssetPlus brand story.Ideal Candidate Profile- 10+ years in brand management/strategy, preferably in fintech, SaaS, or high-growth consumer businesses.- Strong mix of strategic thinking and creative instinct, with a portfolio of impactful campaigns.- Experience leading cross-functional teams and agency partners.- Comfortable with data-driven brand measurement and linking brand efforts to business impact.- Passion for education, financial inclusion, and ecosystem building is a strong plus. (ref:iimjobs.com)
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AssetPlus - Brand Director - Public Relations
2 weeks ago
Chennai, India AssetPlus Full time- We are seeking a visionary Brand Director to lead and elevate the AssetPlus brand across all initiatives, including AssetPlus Academy, Investor and Insurance Saathi.- This role goes beyond design or communications it requires building a cohesive brand system, ensuring every touchpoint reflects Integrity, Growth, and Excellence, and translating branding...
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Brand Director
1 day ago
Chennai, Tamil Nadu, India AssetPlus Full timeWe are seeking a visionary Brand Director to lead and elevate the AssetPlus brand across all initiatives, including AssetPlus Academy, Investor and Insurance Saathi. This role goes beyond design or communications - it requires building a cohesive brand system, ensuring every touchpoint reflects Integrity, Growth, and Excellence, and translating branding...
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Talent Acquisition Specialist
3 weeks ago
Chennai, India AssetPlus Full timeAbout the Role:We are looking for a passionate and result-driven Talent Acquisition Specialist to join our HR team. The ideal candidate will be responsible for managing end-to-end recruitment, from sourcing and screening to onboarding, ensuring we attract and hire the best talent that aligns with our company’s culture and goals.Key Responsibilities:Manage...
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Talent Acquisition Specialist
3 weeks ago
Chennai, India AssetPlus Full timeAbout the Role:We are looking for a passionate and result-driven Talent Acquisition Specialist to join our HR team. The ideal candidate will be responsible for managing end-to-end recruitment, from sourcing and screening to onboarding, ensuring we attract and hire the best talent that aligns with our company’s culture and goals.Key Responsibilities:Manage...
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Talent Acquisition Specialist
3 weeks ago
Chennai, India AssetPlus Full timeAbout the Role:We are looking for a passionate and result-driven Talent Acquisition Specialist to join our HR team. The ideal candidate will be responsible for managing end-to-end recruitment, from sourcing and screening to onboarding, ensuring we attract and hire the best talent that aligns with our company’s culture and goals.Key Responsibilities:Manage...
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Talent Acquisition Specialist
3 weeks ago
Chennai, India AssetPlus Full timeAbout the Role: We are looking for a passionate and result-driven Talent Acquisition Specialist to join our HR team. The ideal candidate will be responsible for managing end-to-end recruitment, from sourcing and screening to onboarding, ensuring we attract and hire the best talent that aligns with our company’s culture and goals. Key Responsibilities: -...
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Talent Acquisition Specialist
3 weeks ago
Chennai, India AssetPlus Full timeAbout the Role: We are looking for a passionate and result-driven Talent Acquisition Specialist to join our HR team. The ideal candidate will be responsible for managing end-to-end recruitment, from sourcing and screening to onboarding, ensuring we attract and hire the best talent that aligns with our company’s culture and goals. Key Responsibilities:...
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Talent Acquisition Specialist
3 weeks ago
Chennai, India AssetPlus Full timeAbout the Role: We are looking for a passionate and result-driven Talent Acquisition Specialist to join our HR team. The ideal candidate will be responsible for managing end-to-end recruitment, from sourcing and screening to onboarding, ensuring we attract and hire the best talent that aligns with our company’s culture and goals. Key Responsibilities:...
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Creative Director
1 week ago
Chennai, Tamil Nadu, India Toonbrains studios Full time ₹ 20,00,000 - ₹ 25,00,000 per yearCompany DescriptionWe suggest you enter details hereRole DescriptionThis is a full-time on-site role for a Creative Director located in Chennai. The Creative Director will be responsible for overseeing and guiding the creative vision and strategy of the studio. The day-to-day tasks include providing creative direction, developing and executing creative...
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Creative director
3 weeks ago
Chennai, India Cloutgency Full timeRole OverviewLead the creative vision and strategy for all client campaigns across the D2 C ecosystem. Responsible for maintaining brand consistency while driving innovative creative solutions that convert across multiple touchpoints from brand inception to marketplace sales.Key Responsibilities● Creative Leadership & VisionDevelop and execute...
