Key Account Manager- Modern Trade
3 weeks ago
About Nua:
Nua is a venture-funded, direct-to-consumer (D2C) brand transforming women’s wellness in India. Starting with our innovative, chemical-free and India’s only fully customizable sanitary pads, we are on a mission to develop holistic and personalized solutions for solving real problems that women face. We do this by building a wellness platform with great products, an impactful community and a personalized customer experience. With a growing community of over 10 lakh women, we are already India’s largest and most engaged digital-first FemTech brand.
Our story began with a pad. And not just any pad that could be picked off the shelves but one that was truly thought around a woman’s needs. Since then, we have grown multi-fold with innovative, inclusive and effective products that are Made Safe certified and backed by science. We continue to co-create products with our community and fuel the D2C revolution through deep consumer insights and investments in technology.
Nua has raised over $22 million in venture funding, backed by marquee investors including Lightbox Ventures, Kae Capital, Mirabilis Investment Trust, Deepika Padukone and Vindi Singh Banga, and Kamini Banga of the Banga family office. If you are as passionate as we are in making a difference and creating real impact in a fast-paced and wildly creative environment, then you might just be the person we are looking for.
About the role:
As KAM for the Modern Trade Offline Business for Nua, you will have to strategize Nua’s growth across select National MT Chains. Since Nua is a new entrant to this channel, your contribution will be critical both in terms of planning and execution.
Key Responsibilities
- Existing Business: Developing and implementing sales strategies for increase of market share and profitability on sustainable basis in line with the Business Plan by leveraging strong relationship with respective account POC’s
- New Business: Focus on entering in National MT Chains with sustainable margins and within limited budgets
- Building a strong culture on Tertiary Sales: Make the best use of available marketing assets such as In-store promotions & coordinate with regional sales teams to drive promoter performance /merchandising standards
- Work along with the regional teams to strengthen local level connections with Regional SPOCs for the National MT Chains
- Manage business P&L and revenue generation, launching, building, and growing business.
- Building strong and collaborative relationships with other internal stakeholders to ensure fill rates & collections
- Analyze market trends and competitors’ activities and formulating strategies in line with business expansion plans.
- Strategize on marketing campaigns & evaluate the success on monthly basis on execution effective utilization of promotion tools etc.
- Provide regular reports/MIS as per the requirement of the company.
What we look for
- Candidate will be required to lead & operate independently in a dynamic start-up environment.
- Candidate must possess string business acumen, comfortable with numbers and be adept at problem solving and managing multiple priorities effectively and efficiently.
Preferred Qualifications
- Professional: Min. 5+ years work experience in Modern Trade
- Educational: MBA
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