Regional Marketing Manager

3 weeks ago

Mumbai Metropolitan Region India, IN WACKER Full time

Job Summary


To drive strategic marketing, pricing, and portfolio management for WACKER’s polymer dispersions and adhesives segment in India and Asia. This regional role is critical in shaping business growth by aligning technical knowledge with market strategy, especially for Dispersions in Adhesives & other segments. The role requires close collaboration with sales, R&D, and technical service teams to translate market intelligence into actionable initiatives.


Key Responsibilities


Strategic Marketing & Market Insights: Lead market analysis to identify opportunities and challenges across targeted segments for Dispersions (Adhesives & other market segments as assigned). Generate insights from industry, competitors, and customers to steer strategic direction.


Business Strategy & Portfolio Optimization: Shape and execute long-term business strategies in collaboration with regional and global stakeholders. Drive product portfolio optimization and ensure alignment with customer needs and market potential.


Pricing Strategy: Own the pricing strategy for the region by analyzing cost structures, market data, value propositions, and competitive positioning - guide teams on margin enhancement through strategic value pricing.


New Market & Application Development: Identify unmet market needs and emerging application trends and business implications. Partner with Technical Service, R&D and stake holders in the value chain to co-develop solutions that aligns with future growth areas.


Marketing Execution & Lead Generation: Develop regional marketing plans including communication campaigns, customer development initiatives, and lead generation programs. Leverage digital tools and CRM systems to manage activities and outcomes effectively.



Internal Collaboration & Knowledge Sharing: Coordinate with global and regional sales, marketing, and product management teams. Ensure continuous knowledge transfer and provide market insights to cross-functional teams.


Customer & Channel Engagement: In partnership with sales, engage key customers and influencers to strengthen relationships, gather market intelligence, and co-create value-driven solutions.


Job Requirements


  • BSc in Chemistry/Chemical Engineering or BSc in Marketing, combined with sound experience in the Chemical industry


  • 7-10 years of B2B marketing within the Chemical industry, ideally in Polymers Emulsions/ Additives/Coatings/Construction Chemicals


  • Strong technical understanding of Polymer emulsions or adjacent experience


  • Proven track record in leading pricing and portfolio strategy with measurable business impact


  • Proficient in Marketing Analytics & Digital platforms, and market intelligence tools such as Tableau, Nielsen, or similar


  • Familiarity with CRM systems such as SAP or Salesforce is an advantage


  • Comfortable working in a matrix organization across cultures and time zones


  • Willing to travel across India and Asia as required

  • Regional Sales Director

    2 weeks ago

    Mumbai Metropolitan Region, IN HCLSoftware Full time

    Title: Product Sales Specialist- IPP/HWALocation: Mumbai, India Business Unit: HCLSoftware – Digital Solutions Role Type: Full-Time | Individual Contributor Reports To: Associate Vice President (HCL Automation Orchestration, DevOps and Mainframe Sales Head)About the Role:We are seeking a Product Sales Specialist (PSS) to drive sales and adoption of...

  • Regional Sales Director

    3 weeks ago

    Mumbai Metropolitan Region, IN HCLSoftware Full time

    Summary of position:The BigFix Sales Specialist is an exciting new role within HCL’s fast-growing $1B+ software business. The BigFix Sales Specialist will capitalize on ever-increasing demand for BigFix, the premier endpoint security management platform which HCL recently acquired. In this role, the candidate will collaborate routinely with Clients,...

  • Assistant Vice President Marketing-Digital Marketing

    3 weeks ago

    Mumbai Metropolitan Region, IN Intellect Design Arena Ltd Full time

    Job Title: AVP- Digital MarketingGrade-AVPLocation: MumbaiReports to: Chief Marketing OfficerFunction: Central Marketing | Intellect Design ArenaTeam Size: 4/6Exp-8-12Purpose of the RoleResponsible for developing and executing a unified, data-driven digital marketing strategy that drives global brand awareness, lead generation, customer engagement, and...

  • Social Media

    2 weeks ago

    Mumbai Metropolitan Region, IN Debt Angels Venture Private Limited Full time

    Company DescriptionDebt Angels Venture Private Limited is more than just a financial intermediary. We are architects of financial success, specializing in corporate debt syndication and private credit to create bespoke financing solutions. Our team of seasoned professionals brings unparalleled expertise, ensuring every deal aligns with our clients' long-term...

  • Corporate Sales Manager

    2 weeks ago

    Mumbai Metropolitan Region, IN Right Advisors Private Limited Full time

    Looking only from Broking Insurance company About the Role:We are seeking a dynamic and results-driven Corporate Sales Manager to lead business development and revenue generation initiatives across the assigned region. The ideal candidate will have a proven track record in corporate sales, strategic account management, and team leadership. This role demands...

  • Field Sales Manager

    3 weeks ago

    Mumbai Metropolitan Region, IN Fun Play Systems Pvt Ltd Full time

    Company Description Fun Play Systems Pvt Ltd is a leading and 100% in-house manufacturer of kids' play equipment, outdoor gym equipment, flooring, and garden décor equipment. Based in Vasai, the company operates out of a 75,000 sqft space with in-house capabilities for production, design, storage, and quality checks. With an extensive product range...

  • Online Reputation Management

    2 weeks ago

    Mumbai Metropolitan Region, IN Ventures Communications Full time

    Company DescriptionVentures Communications is dedicated to providing cost-effective and result-oriented advertising and marketing solutions. As a responsible and logical brand partner, we are committed to addressing all the diverse needs of our clients. Our enthusiasm drives us to develop strategies and advertising campaigns cost-effectively while ensuring...

  • Business Development Manager

    2 weeks ago

    Mumbai Metropolitan Region, IN TEBillion Full time

    Company Description TEBillion provides technology-driven solutions that optimize business processes through automation, digitization, and integration. Our software, TEB Apps, boosts conversion rates, accelerates growth, and increases revenue with innovative business automation and Customer Relationship Management (CRM) tools. Spotless Data ensures reliable...

  • Sales Manager

    3 weeks ago

    Mumbai Metropolitan Region, IN Datamatics Full time

    In-depth knowledge of Datamatics offerings and value propositionUse an existing network of industry contacts to generate new business (Building a 'territory‘) and acquire new customers for Datamatics’ IT & Digital Offerings.Team handling experience.In-depth knowledge of market trends and competitor landscapeUnderstand the customer’s buying cycleHunt...

  • Regional Sales Manager

    2 weeks ago

    Gurugram, Haryana, India, IN Exide Industries Limited Full time

    The Regional Sales Manager (RSM) will lead the sales, service support, and operational activities within the assigned region. The RSM will be responsible for driving revenue, managing distribution networks, resolving channel issues, and ensuring operational efficiency in alignment with company objectives.1. Sales & Revenue ManagementAchieve regional sales...