CPD & Events Campaign Manager

1 month ago


Bengaluru, India Zepto Full time

Role:

  • Partner with Key Account Managers to gain a deep understanding of brand objectives and media strategies, ensuring alignment on campaign goals and execution plans
  • Communicate all relevant campaign details and requirements to the product and scheduling teams in adherence to established SLAs. Facilitate smooth and efficient campaign execution by ensuring all teams are aligned and informed.
  • Oversee the execution of CPD campaigns, ensuring that all campaign details are accurately recorded and tracked. Maintain a comprehensive repository of all executed campaigns for future reference and analysis.
  • Develop and publish best practices for CPD campaigns to optimize performance and efficiency. Share insights and recommendations with internal teams to continuously improve campaign strategies and execution.
  • Monitor campaign performance and provide regular updates to internal teams and clients. Analyze results to identify trends, areas for improvement, and opportunities for optimization.



Qualifications:

  • Bachelor’s degree in Marketing, Advertising, Business, or a related field.
  • 2+ years of experience in campaign management, preferably within the ad-tech or digital advertising industry
  • Strong understanding of cost-per-day (CPD) campaign mechanics and media strategies.Excellent coordination and communication skills with a track record of managing multiple stakeholders effectively
  • Proficiency in using campaign management and reporting tools
  • Ability to analyze data, generate insights, and present recommendations.
  • Highly organized with strong attention to detail and the ability to work in a fast-paced environment.


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