Technical Sales Manager

7 days ago


Chandigarh, Chandigarh, India Sapcon Steels Full time ₹ 8,00,000 - ₹ 12,00,000 per year

Job Title: Technical Sales Manager

Department: Business Growth (Outside Sales)

ABOUT SAPCON STEELS PVT LTD

Sapcon Steels Private Limited is one of India's largest and most diverse steel suppliers, with

a pan- India presence through 35+ strategically located supply hubs and corporate offices.

We pride ourselves on our unmatched inventory of steel, ensuring uninterrupted and

cost-effective supply to meet the needs of our clients.

Driven by a culture of integrity and customer focus, Sapcon Steels combines deep market

understanding with a solution-oriented approach. Our growing footprint is built on

consistent service, strong vendor relationships, and a dedication to delivering value at

every step.

As we continue to expand our presence and strengthen our brand, we are building a team

that reflects our ethos - focused, driven, and dedicated to excellence. Join us and

contribute to a company that puts customer trust and high standards at the heart of

everything it does.

KEY RESPONSIBILITIES


• Drive sales of flat steel products including MS/CR Sheets, GP/GC Sheets, and Color-

Coated Products.


• Proactively identify and pursue new business opportunities while managing and

expanding existing institutional client accounts.


• Generate and qualify leads, deliver compelling sales presentations, and ensure

seamless end-to-end deal closures.


• Develop and maintain long-term client relationships through regular

engagement, high service standards, and a deep understanding of client needs.


• Act as the primary liaison between clients and internal teams to ensure

aligned communication, timely resolutions, and smooth execution.


• Leverage internal collaboration and external networks to support client

acquisition, retention, and business growth.


• Drive sales across institutional, project-based, and corporate segments by

providing strategic, solution-driven offerings tailored to client requirements.


• Conduct timely follow-ups with current clients and continuously identify new

prospects to strengthen the sales pipeline.


• Deliver acquisition and revenue goals by focusing on sustained client engagement

and strategic account development.

QUALIFICATIONS REQUIRED


• 3–4 years of experience in flat steel sales, including MS/CR, GP/GC, and coated steel

products.


• Bachelor's degree in business administration or related technical/commercial

discipline.


• Post-graduate qualification preferred; an MBA in Sales, Marketing, or Operations

will be an added advantage.


• Experience working with OEM clients, project companies, or authorized

distributors.

SKILLS REQUIRED


• Solid technical knowledge of steel products, grades, specifications, and applications

across industries will be a plus point.


• Proficiency in MS Office Suite (Excel, Word, PowerPoint) and familiarity with

CRM systems and sales reporting tools.


• Strong analytical thinking and problem-solving capabilities to understand client

needs and offer tailored solutions.


• Exceptional communication, negotiation, and interpersonal skills to build and

sustain high-value relationships.


• Ability to work independently in a field sales environment while coordinating

effectively with cross-functional teams.


• High degree of adaptability and readiness to travel across assigned regions to

support sales objective



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