Senior Product Manager
24 hours ago
Senior Product Manager – Retention and Growth
Business- Microdrama (Bullet)
Location:
Noida (On-site)
Experience:
5-8+ Years
Compensation:
Up to ₹30 LPA + Incentives + ESOPs
About the Role
We're building the future of short-form entertainment at the intersection of the
Creator Economy, Microdrama, and Gaming
. As a
Senior Product Manager
, you will own end-to-end product strategy, roadmap, and execution for features that empower creators, engage audiences, and unlock monetization at scale.
This is not a maintenance role—it's a
build-from-scratch, disrupt-the-market
role. If you thrive in fast-moving ecosystems where culture, content, and tech collide, this one's for you.
Key Responsibilities
- Product Vision & Strategy
- Define and drive the product roadmap across creator tools, monetization features, and immersive content formats.
- Translate insights from creators, users, and data into product bets with clear ROI.
- Execution & Delivery
- Lead cross-functional teams (Design, Engineering, Marketing, Growth) to ship high-quality features at speed.
- Own the metrics: DAU, retention, monetization (coins, ads), and creator satisfaction.
- Innovation in Microdrama & Gaming
- Build features that merge storytelling with gamified user journeys (coin systems, paywalls, reward mechanics).
- Create frameworks for cliffhanger-driven monetization, interactive episodes, and creator-led IP scaling.
- Creator Economy Focus
- Develop products that help creators build audiences, monetize content, and co-create with communities.
- Drive ecosystem integrations (wallets, syndication, licensing) aligned with Web3/Finternet opportunities.
- Leadership & Stakeholder Management
- Mentor junior PMs and contribute to building a world-class product culture.
- Work closely with founders and leadership to shape company direction.
Tools
- Clevertap, Appsflyer, Firebase , OTT Platforms , Ad tags
What We're Looking For
- 5-8 years of product management experience, with
deep exposure to Creator Economy, Microdrama/OTT, Gaming, or Consumer Tech
. - Tools - Clevertap, Appsflyer, Firebase , OTT Platforms , Ad tags
- Proven track record of
scaling B2C products
with millions of DAUs. - Experience with
monetization models
(coins, ads, subscriptions, in-app purchases). - Sharp product sense: able to balance storytelling, design, and data-driven decisions.
- Strong technical collaboration skills (you don't need to code, but you should speak Engineering fluently).
- Startup DNA: high ownership, low ego, bias for action.
Nice-to-Haves
- Prior experience in
short-video apps, OTT, or social gaming platforms
. - Exposure to
Web3 wallets, token economies, or creator monetization systems
. - Understanding of
Indian Tier-2/3 user behavior
in mobile-first entertainment.
Compensation, Incentives & Perks
- Base Salary:
Up to ₹30 LPA (depending on experience & fit). - Performance Bonus:
Annual incentive linked to product KPIs (DAU growth, revenue, retention). - ESOPs:
Generous stock options to ensure you share in the company's long-term success. - Perks:
- Health insurance (self + family)
- Flexible leave policy
- Learning & development allowance
- Team offsites and creator-industry events access
- Exposure to
founder-level decision making
and direct involvement in scaling a backed startup by Z Entertainment Enterprises Ltd
Why Join Us?
- Shape the future of
microdrama and creator-led entertainment
in India. - Work directly with founders backed by
Zee Entertainment (Z)
. - Opportunity to build
mass-market consumer products
with millions of users. - Competitive package with
salary + performance bonus + ESOPs + perks
.
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