Marketplace Manager

8 hours ago

Mumbai, Maharashtra, India DC Consultants Full time ₹ 12,00,000 - ₹ 36,00,000 per year


Job Description:

We are having an urgent opening for the position of Marketplace Manager (Performance Marketing) for a reputed company in Mumbai(Borivali) location.

Responsibilities:

  • Develop and execute a comprehensive marketplace strategy to maximize customer acquisition, revenue growth, and overall performance.
  • Optimize our marketplace presence by creating compelling product descriptions, images, and promotional materials.
  • Conduct thorough market research and competitor analysis to identify trends, opportunities, and areas for improvement.
  • Collaborate with the marketing team to develop and implement performance marketing campaigns across various channels (e.g., search, social media, email, affiliates).
  • Monitor key performance indicators (KPIs) and regularly analyze performance metrics to identify areas of improvement and implement data-driven optimizations.
  • Continuously optimize product listings, pricing strategies, and promotions to drive customer engagement and sales conversion rates.
  • Collaborate with product and operations teams to ensure accurate inventory management, timely order fulfillment, and exceptional customer service.
  • Stay up-to-date with industry trends, marketplace best practices, and emerging technologies to drive innovation and maintain a competitive edge.
  • Provide regular reports and presentations to the management team, highlighting performance insights, achievements, and recommendations for future growth.

Requirements:

  • Bachelor's degree in marketing, business administration, or a related field. A master's degree is a plus.
  • Proven experience managing marketplace profiles and driving performance marketing initiatives.
  • Strong understanding of marketplace platforms, algorithms, and optimization strategies.
  • Proficient in using performance marketing tools, analytics platforms, and data-driven decision- making.
  • Exceptional written and verbal communication skills with the ability to create compelling product descriptions and promotional materials.
  • Analytical mindset with a deep understanding of key performance metrics and the ability to derive insights from data.
  • Strong project management skills with the ability to prioritize tasks, manage timelines, and meet deadlines in a fast-paced environment.
  • Ability to collaborate effectively with cross-functional teams and stakeholders.
  • Detail-oriented with strong organizational and problem-solving skills.

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