Marketing Operations Manager
3 days ago
Responsibilities
- Workflow Optimization and Automation:
Evaluate and enhance marketing processes to improve efficiency and effectiveness, striving for world-class operations. - Facilitate Campaign Management:
Coordinating the execution of marketing campaigns, ensuring they are aligned with business objectives and delivered on time. - Performance Monitoring:
Collecting timely campaign data to ensure performance being evaluated consistently across the regions and against the business goals.
Identify bottlenecks and implement data-driven solutions to optimize performance and achieve ambitious goals, including tracking the OKR with regional marketing team
- Training and support
: Provide training and ongoing support for marketing team members on new tools and best practices including: on-boarding/tool introduction/process introduction
- Internal Process Co-ordination
: keep track of purchase orders, and contracts to ensure flawless financial management and legal compliance
- Compliance
: Ensure all marketing activities comply within company policies and IP standards
- Cross-functional Collaboration:
Establish and manage relationships with cross-functional team and regional marketing team to optimize process
- Project Management
Qualifications
- Bachelor's degree in Marketing, Business, or related field.
- 3-5 years of experience in marketing operations or related role.
- Strong analytical and problem-solving skills.
- Ability to manage multiple projects and meet deadlines successfully.
- Attention to detail and dedication to data accuracy.
- Understanding of digital marketing channels/funnel and metrics.
- Ability to work in a fast-paced hybrid environment and handle stress appropriately.
- Experience working on cross-functional teams with the ability to communicate effectively through written and verbal communications, including asynchronous interactions with others.
- Experience with field marketing operations, particularly in the tech industry, is a plus.
- Experience in the gaming industry is a plus.
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