Lead Generation

10 hours ago

Pune, Maharashtra, India Infinity Data Technologies Full time ₹ 2,50,000 - ₹ 7,50,000 per year

Company Profile:

Infinity IPS Founded in 2003, Infinity IPS is a mortgage industry leader in providing end-to-end services and solutions. We specialize in mortgage due diligence, pre-fund and post-close quality control, mortgage servicing reviews and loan brokering services. We are vetted by all 5 major rating agencies and hold 3rd position in due diligence market share for RMBS securitization. Our clients are financial entities including investment banks, commercial banks, mortgage companies, government agencies and mortgage insurers

Post – Lead Generation & Data Enrichment Specialist - Zoho CRM (AI Automation) - Work from Office

Location – Koregaon Park - Pune

Job Shift – Night Shift (7 PM to 5 AM) – 5 Days working

Experience: 2–5 years in CRM automation / lead generation roles

About the Role: We are looking for a results-driven professional to own and automate our lead generation and data enrichment processes using AI tools and APIs. The ideal candidate will have hands-on experience with Zoho CRM, ZoomInfo, and third-party enrichment tools, with the ability to design automated workflows that improve efficiency and lead quality.

Key Responsibilities:

  • Automate lead capture, enrichment, and qualification workflows within Zoho CRM.
  • Integrate AI tools (e.g., OpenAI APIs, , Apollo, Clearbit, etc.) for lead enrichment.
  • Research and validate leads using ZoomInfo and other prospecting platforms.
  • Enhance CRM records with verified contact details, decision-maker insights, and engagement scores.
  • Build and maintain lead scoring models that combine AI insights with business rules.
  • Develop custom workflows using Zoho Flow/Deluge scripting to streamline sales operations.
  • Create dashboards and reports in Zoho Analytics / Google Data Studio for lead funnel visibility.
  • Work closely with the sales team to refine outreach scripts and improve lead quality over time.

Required Skills & Experience:

  • Proven experience with Zoho CRM customization and automation.
  • Strong knowledge of API integrations (REST, Webhooks, JSON).
  • Experience with lead generation platforms such as ZoomInfo, , Apollo.
  • Familiarity with AI/ML tools for data enrichment and automation.
  • Proficiency in workflow automation tools (Zoho Flow, Zapier, Integromat/Make).
  • Basic scripting skills (e.g., Python, Zoho Deluge) for data parsing and automation.
  • Excellent analytical, problem-solving, and communication skills.

Preferred Qualifications:

  • Experience in B2B lead generation for Services industry.
  • Knowledge of hybrid lead scoring models combining AI and business rules.
  • Hands-on experience with Google Workspace integrations and dashboarding tools.

What We Offer:

  • Opportunity to lead automation initiatives in a fast-growing company.
  • Exposure to the latest AI and CRM technologies.
  • Collaborative work environment with growth opportunities.

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