Head of Marketing

6 days ago

Mumbai Metropolitan Region, India Smart HR Consultants Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Key Responsibilities:

  • Develop and Execute Marketing Strategies: Create comprehensive marketing plans to enhance brand awareness, drive business growth, and support fundraising efforts. Identify target audiences, market trends, and opportunities to inform marketing initiatives.

  • Brand Management: Oversee brand positioning, messaging, and visual identity across all marketing channels. Ensure consistency in brand representation and messaging.

  • Digital Marketing: Develop and execute digital marketing campaigns, including social media, content marketing, email marketing, and influencer partnerships.

  • Event Management: Organize and execute events, conferences, and networking opportunities to build relationships with startups, investors, and industry stakeholders.

  • Content Creation: Develop high-quality content, including thought leadership pieces, blog posts, and marketing materials, to showcase the firm's expertise and values.

  • Team Management: Lead and mentor the marketing team, providing guidance, support, and professional development opportunities.

  • Budget Management: Manage marketing budgets, resources, and vendors to ensure efficient use of resources and achieve marketing objectives.

  • Performance Analysis: Measure and analyze marketing performance metrics, such as website traffic, social media engagement, and lead generation, to evaluate campaign effectiveness and optimize marketing efforts.

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