Marketing & Brand Manager

4 days ago


Bengaluru, Karnataka, India Elxer Communications Private Limited Full time ₹ 12,000 - ₹ 18,00,000 per year

Job Description:

1.Strategy & Planning

Develop integrated marketing strategies for both verticals (ISP & Solar)

Define buyer personas across residential, commercial, rural, and enterprise segments

Plan and manage budgets for brand and performance campaigns

2.Digital Marketing

Lead campaigns across Google Ads, Meta, LinkedIn, YouTube & SEO

Optimize cost metrics like CPL & CAC, and manage lead funnels

Build and execute content calendars for blogs, email, and social media

3.Offline & BTL

Execute local campaigns: events, hoardings, flyers, kiosks, etc.

Coordinate with vendors and internal teams for timely rollout

Support sales/ops with area-specific promotions and branding

4.Branding & Communication

Ensure consistent brand messaging and visual identity

Create brochures, videos, pitch decks, and sales material

Liaise with designers, agencies, and freelancers as needed

5.CRM & Customer Engagement

Run referral programs, loyalty drives, and feedback surveys

Improve experience via proactive communication and journey mapping

Sync marketing with customer support and installation teams

6.Team & Collaboration

Lead a team or manage external partners for execution

Collaborate with Sales, Product, and Tech on growth initiatives

Report monthly metrics and insights to leadership

Interested candidates can drop their resume/CV on

Job Type: Full-time

Pay: ₹1,000, ₹1,800,000.00 per year

Benefits:

  • Cell phone reimbursement
  • Paid sick time
  • Provident Fund
  • Work from home

Application Question(s):

  • Do you have experience into making a brand from scratch?
  • How many total years of experience you hold?
  • How many years of experience you hold in online marketing?
  • How many total years of experience you hold in offline marketing?
  • How many years of experience you hold into digital marketing?

Work Location: In person



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