Campaign Manager

3 days ago


Navi Mumbai, Maharashtra, India Alldigi Tech Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Location: Navi Mumbai (Seawoods & Turbhe)

Qualification: Graduate

Role Summary

We are hiring a Campaign Manager to lead customer communication campaigns across SMS, Email, and WhatsApp. The role involves managing strategy, vendors, compliance, reporting, and driving campaign effectiveness to achieve business goals.

Key Responsibilities

  • Plan and oversee execution of all campaigns with vendors and internal teams.
  • Work with business stakeholders to finalize objectives, messaging, and templates.
  • Ensure all campaigns meet compliance and approval requirements.
  • Manage vendors, monitor SLAs, and resolve escalations.
  • Track and analyze campaign KPIs (delivery, open rate, CTR, conversions).
  • Present campaign reports and insights to CX/business leaders.
  • Maintain documentation for audit readiness.
  • Drive process improvements to maximize ROI.

Skills & Qualifications

  • Strong leadership and stakeholder management skills.
  • Excellent communication and coordination abilities.
  • Strong analytical and reporting skills.
  • Knowledge of digital workflows and campaign processes.
  • Ability to manage timelines and lead a team.

Experience Required

48 years in campaign management, digital marketing, or CRM communications.

Preferred Tools/Platforms

  • Enterprise CRM systems (Salesforce, MS Dynamics, Zoho).
  • Campaign orchestration tools (WebEngage, Netcore, Salesforce Marketing Cloud, Adobe, CleverTap).
  • WhatsApp APIs, SMS gateways.
  • MS Excel, PowerPoint, reporting dashboards.

Preferred Certifications

Digital Marketing (HubSpot, Meta Blueprint), Project Management, Agile (advantage).


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