Campaign Executive
3 days ago
Location: Navi Mumbai (Seawoods & Turbhe)
Working Days: 6 days (Work from Office)
Qualification: Graduate
Role Summary
We are looking for a Campaign Executive to manage day-to-day customer communication campaigns across SMS, Email, and WhatsApp. The role involves setting up campaigns, coordinating with teams/vendors, monitoring performance, and ensuring compliance with regulations.
Key Responsibilities
- Execute customer communication campaigns across multiple platforms.
- Upload and launch approved templates as per compliance and regulatory guidelines.
- Track campaign performance (delivery, bounce rates, CTR, engagement).
- Maintain daily and campaign-wise reports.
- Work with business teams to gather requirements and timelines.
- Highlight issues/delays to the Campaign Manager with proper documentation.
- Ensure adherence to SLAs and compliance standards.
Skills & Qualifications
- Strong coordination and communication skills.
- Experience with bulk messaging/campaign tools.
- Good knowledge of MS Excel and reporting.
- Understanding of customer communication compliance guidelines.
- Ability to manage multiple tasks under deadlines.
Experience Required
2 4 years in campaign execution, digital marketing operations, or CRM coordination.
Preferred Tools/Platforms
- CRM systems (Salesforce, Zoho, CRMNext, MS Dynamics).
- Campaign tools (Gupshup, Kaleyra, Adobe, CleverTap).
- WhatsApp Business APIs.
- MS Excel, basic analytics.
Preferred Certifications
Digital Marketing certifications (advantage).
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