Key Accounts Manager-APTL

2 days ago


Hyderabad Visakhapatnam, India Lal Sweets Full time

Job description:

Role: Key Account Manager

Industry Type: FMCG

Department: Sales & Business Development

Employment Type: Full Time, Permanent

Role Category: Enterprise & B2B Sales

Job Purpose

The Key Account Manager will be responsible for managing and expanding relationships across modern trade and e-commerce channels, with a special focus on quick commerce platforms. This role is critical for driving revenue growth, improving operational efficiency, and strengthening brand visibility.

Key Responsibilities

  • Sales & Business Development:
  • Drive growth and manage business relationships across modern trade and e-commerce channels, including quick commerce partners.
  • Develop and execute joint business plans with key accounts to achieve sales and profitability targets.
  • Key Account Management:
  • Maintain and expand relationships with key customers, ensuring long-term partnership and brand loyalty.
  • Negotiate annual agreements, promotional plans, and terms of trade to maximize returns.
  • Quick Commerce Strategy:
  • Strategically manage partnerships with fast-delivery platforms such as Blinkit, Zepto, Swiggy Instamart, etc.
  • Identify opportunities to drive visibility and sales on these platforms.
  • Data Management & Reporting:
  • Analyze sell-in and sell-out data, prepare sales forecasts, and generate actionable insights using advanced Excel skills.
  • Share regular performance reports with internal stakeholders.

Presentation & Communication:

  • Create professional, visually engaging PowerPoint presentations to report sales performance and strategic plans.
  • Maintain excellent communication with both internal teams and external partners.
  • Cross-Functional Collaboration:
  • Work closely with marketing, supply chain, and finance teams to ensure smooth execution of trade initiatives.
  • Address operational challenges and ensure timely delivery of products.

Required Skills & Qualifications

  • MBA from a recognized B-School preferred
  • 5+ years of relevant experience in key account management, sales, or business development within the FMCG sector
  • Strong expertise in modern trade and e-commerce, with proven experience managing quick commerce platforms
  • Excellent negotiation and stakeholder management skills
  • Proficiency in Microsoft Excel (pivot tables, data analysis) and PowerPoint (presentation design)
  • Strong analytical mindset with a data-driven approach
  • Excellent command of spoken and written English
  • Ability to thrive in a fast-paced, dynamic environment
  • Prior experience in food/FMCG sales will be an added advantage


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