PPC Executive

2 days ago

Girish Park Kolkata West Bengal, India BIGHNESH CORPORATION Full time ₹ 84,000 - ₹ 3,60,000 per year

Job Location : Kolkata, Girish Park

Position : PPC Executive

Experience : minimum 3 years

Qualifications : BSc/BA in Marketing, Digital Media or a related field

Industry : Edtech

Joining : As soon as possible

PPC Executive Responsibilities include:

  • Launching and optimizing PPC campaigns
  • Monitoring budgets and overseeing search platform accounts
  • Tracking KPIs and producing useful reports for management

Job brief

We are looking for a PPC (Pay Per Click) Manager to run PPC campaigns and monitor paid search budgets. In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)

Responsibilities:

  • Participate in forming effective paid search strategies
  • Launch and optimize various PPC campaigns
  • Oversee accounts on search platforms (e.g. Google AdWords, Bing)
  • Be involved in keyword selection and audience targeting
  • Monitor budget and adjust bids to gain better ROI
  • Track KPIs to assess performance and pinpoint issues
  • Produce reports for management (e.g., dashboards)
  • Write attractive and concise copy for adverts
  • Suggest and develop new campaigns across multiple channels
  • Maintain partnerships with PPC ad platforms and vendors
  • Find ways to reduce risk of click fraud
  • Keep abreast of PPC and SEM trends

Requirements and skills

  • Proven experience as a PPC Manager or Digital Marketing Specialist
  • Experience in data analysis and reporting
  • Knowledge of SEO and digital marketing concepts
  • Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred
  • Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
  • Understanding of HTML and XML is a plus
  • Proficient in MS Office (particularly Excel)
  • Excellent communication skills
  • Analytical thinking with strong math skills
  • BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus

Job Type: Full-time

Pay: ₹15, ₹20,000.00 per month

Ability to commute/relocate:

  • Girish Park, Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

  • Notice Period
  • Current Salary
  • BSc/BA in Marketing, Digital Media or a related field ? Yes or No

Education:

  • Bachelor's (Preferred)

Experience:

  • Knowledge of SEO and digital marketing concepts: 3 years (Preferred)
  • analytics tools (Google Analytics, Tableau, WebTrends): 3 years (Preferred)
  • Digital Marketing Specialist: 3 years (Preferred)
  • PPC Campaign Management: 3 years (Preferred)
  • Monitoring budgets and overseeing search platform accounts: 3 years (Preferred)
  • Meta Ads(AI) marketing: 3 years (Preferred)
  • PPC: 3 years (Preferred)
  • Edtech: 3 years (Preferred)

Location:

  • Girish Park, Kolkata, West Bengal (Preferred)

Work Location: In person

  • PPC Executive

    7 days ago

    Bowbazar, Kolkata, West Bengal, India Solution Infotech Full time

    **Job Title**: PPC Executive **Company**: Solution Infotech **Location**: Kolkata **Job Summary**:Solution Infotech is seeking a skilled and experienced **PPC Executive** to join our digital marketing team. If you have 2+ years of experience in managing Pay-Per-Click (PPC) campaigns and possess expertise in platforms like Google Ads, Meta Ads, LinkedIn...

  • PPC Executive

    2 weeks ago

    Tollygunge, Kolkata, West Bengal, India ADIBA INFOTECH PVT. LTD. Full time

    We are having a urgent requirement for the position of "**PPC EXECUTIVE"** for a well reputed **"DIGITAL MARKETING FIRM"** based in Kolkata... **Position - PPC Executive** **Location - Kolkata** **Experience - 2 Years** **Salary - Upto 25K** To manage and develop the company’s pay per click and social media advertising campaigns, ensuring that they...

  • SEO Executive with PPC

    2 weeks ago

    Kolkata, West Bengal, India code design club Full time

    We are searching for a skilled paid search specialist to transform our paid search marketing campaigns. In this role, you will be required to set up and manage our paid search marketing and online advertising. You will also work with our digital marketing team to create campaigns that maximize online presence and conversions. To ensure success as a paid...

  • PPC and SEO Executive

    4 days ago

    Salt Lake, Kolkata, West Bengal, India Coders Mind Pvt. Ltd. Full time

    **Job Title**: SEO/PPC Executive **Location**:Kolkata, Sector V We are looking for an SEO/PPC expert to manage all search engine optimization and ad - campaign activities. You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also...

  • PPC Executive

    1 week ago

    New Town, Kolkata, West Bengal, India Tikii Marketing Full time

    **Key Functional Areas of Responsibility** - Perform daily account management and of pay per click accounts on Google Ads and social media platforms for a variety of clients. - Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, conversion tracking, quality score and other important account...

  • PPC Executive

    7 days ago

    Salt Lake, Kolkata, West Bengal, India The PEP House Full time

    **Job Summary**: **Key Responsibilities**: - **Campaign Management**: - Plan, create, and manage PPC campaigns across Google Ads, Bing Ads, and other platforms. - Conduct thorough keyword research and selection for campaigns. - Develop ad copy and creative strategies to enhance performance. - **Optimization**: - Monitor and analyze campaign performance...

  • PPC Specialist

    3 days ago

    New Town, Kolkata, West Bengal, India Anderson Technology Pvt Ltd Full time ₹ 1,04,000 - ₹ 3,80,000 per year

    Company Name - Anderson Technology Pvt LtdWebsite - Criteria - Experienced in Google ads & Meta adsLocation - Near Ecospace, KolkataWhatsApp or Call Mail - Company DescriptionAt Andreal, we specialize in creating visually captivating and unique brand communications that stand out in print, audiovisual, and digital media. Our skilled team transforms brand...

  • PPC Expert

    1 week ago

    Salt Lake, Kolkata, West Bengal, India Arobit Business Solutions Private limited Full time

    **Job Title: PPC Expert** Location: Kolkata Salt Lake Sector V **Job Type**: Full-Time Salary Range: INR 30,000 - 40,000 per month **About the Role**: **Key Responsibilities**: Plan, execute, and optimize PPC campaigns across Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram) Manage and scale multiple ad accounts with daily spends...

  • PPC Experts

    2 weeks ago

    Kolkata, India Coderea Technologies Full time

    **Relevant Experience** - 1+ years **Job Location** - Kolkata **Job Profile** - Strong PPC experience (more than 1 year) combined with broad online advertising & marketing background. - Previous experience and a proven track record of managing pay per click campaigns. - Excellent written and verbal communication skills. - Experienced in using Google...

  • PPC Executive

    1 week ago

    Kolkata, India CENITPRO Full time

    **Responsibilities** - You will be responsible for planning and execution of multi-platform digital marketing campaigns - You will oversee paid media advertising campaigns on Google, Instagram, Facebook, YouTube and it's tracking / reporting - Proper execution of campaigns to ensure appropriate audiences are reached at optimal times with the ideal or...