PPC Executive

10 hours ago


New Town Kolkata West Bengal, India JIS Group Full time

We are looking to hire a PPC Executive with managerial experience to lead and handle paid ad campaigns end-to-end. This role requires strong leadership, technical PPC expertise, and hands-on experience in conversion rate optimization.

Note**:In-Person Position - Kolkata**

**Key Responsibilities**:

- Manage and oversee Google Ads campaigns from start to finish
- Perform in-depth keyword research to identify high-performing search terms
- Plan and implement keyword strategies to reduce cost-per-click and increase ROI
- Create and optimize landing pages for better conversions
- Run A/B tests on ad creatives and landing pages to improve performance
- Set up and manage campaigns using Google Ads, and Google Tag Manager
- Monitor campaigns daily to track performance and make real-time adjustments
- Generate regular performance reports using Google Analytics and ad platforms
- Coordinate with content writers, designers, and web developers to create high-converting creatives and landing pages
- Stay updated with the latest PPC trends, tools, and best practices
- Experience with CRO (Conversion Rate Optimization) tools like Hotjar, VWO, or Google Optimize is a big plus

**Requirements**:

- Proven experience in managing PPC campaigns with measurable results
- Strong understanding of keyword research, bidding strategies, and ad copywriting
- Hands-on experience with platforms like Google Ads, Facebook Ads, Google Analytics, and Google Tag Manager
- Experience creating and optimizing landing pages using tools like Unbounce, Elementor, or Webflow
- Strong analytical and problem-solving skills
- Good English writing and communication skills
- Ability to work in a fast-paced startup environment with high career growth potential
- Passion for digital advertising and performance marketing
- Pay: ₹15,000.00 - ₹25,000.00 per month
- Education: Bachelor's (preferred)
- Experience: SEO: 2 years (preferred)
- Work Location: In person

Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

Work Location: In person


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