PPC Executive

6 days ago

Kolkata West Bengal, India MERAQI DIGITAL Full time

**_Are you the wizard behind clicks, conversions, and campaign wins? Come join us_**:
**About the Role**:
As a PPC Executive, you’ll be the mastermind powering our performance marketing camoaigns turning budgets into results on platforms like Google, Meta and other platforms. You’re not just managing ads — you’re crafting strategies, optimizing performance, and delivering measurable success that makes clients (and us) smile.

**What You’ll Do (aka Your Superpowers)**:

- Plan, create, and manage high-performing PPC campaigns on Google Ads, Meta Ads, and beyond.
- Analyze data like a detective to optimize ad spend, boost ROI, and hit KPIs.
- Collaborate with account managers, creatives, and clients to align campaigns with big-picture goals.
- Craft compelling ad copy and visuals that stop the scroll and drive action.
- Monitor campaign performance, tweak bids, test audiences, and keep everything running smoothly.
- Stay ahead of trends, algorithm updates, and new ad features to keep our campaigns cutting-edge.
- Deliver clear, insightful reports that show clients the value of every click.
- Contribute to client pitches with data-driven ideas that win business.

**What to Expect (besides the adrenaline rush)**:

- You’ll work in our vibrant office, with some remote flexibility for deep-focus optimization sessions.
- Expect regular check-ins with the team and clients, plus the occasional brainstorming sesh over coffee.
- Smart casual is the dress code — think professional with a side of personality.
- Some late nights tweaking campaigns or meeting deadlines, but plenty of high-fives for smashing targets.

**What You Bring to the Table**:
We’re open to all backgrounds, but bonus points if you’ve studied:

- Marketing
- Advertising
- Business/Analytics
- Communications
- Digital Media

**Skills That’ll Make You Shine**:

- Hands-on experience with Google Ads and Meta Ads (certifications are a big plus)
- Data-driven mindset with a love for analytics tools (Google Analytics, Firebase, anyone?)
- Sharp eye for detail and a knack for spotting optimization opportunities
- Creative flair for writing ad copy that converts
- Organized, with the ability to juggle multiple campaigns without breaking a sweat
- Proactive, curious, and always learning about the latest PPC trends
- Team player who can communicate ideas clearly to clients and colleagues
- Cool-headed under pressure, with a passion for delivering results
- Tech-savvy and comfortable with ad platforms, spreadsheets, and reporting tools

If this sounds like you, let’s make some clicks count.

**Job Type**:Full Time

**Job Location**:Kolkata

**Level**:Junior Mid-Level

**Year of Experience**:1 2

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