
Marketing & Sales Manager
6 days ago
Marketing and Sales Manager (Mid–Senior Level)
Location: Chennai
Department: Marketing & Sales
Employment Type: Full-Time
Experience Level: 4+ Years
Reports To: Director of Growth / Chief Revenue Officer
About Us
We are a forward-thinking software company. Our mission is to deliver innovative, scalable, and user-centric software that drives business success. We're expanding our team and looking for a strategic and results-driven Marketing and Sales Manager to lead growth initiatives and drive revenue.
Role Overview
As a Marketing and Sales Manager, you will play a pivotal role in shaping and executing our go-to-market strategy. You'll lead integrated campaigns, manage sales pipelines, and collaborate across departments to ensure alignment between product, marketing, and customer success. This is a high-impact role ideal for someone who thrives in a fast-paced, tech-driven environment.
Key Responsibilities
Marketing
- Develop and execute multi-channel marketing strategies to drive brand awareness and lead generation.
- Oversee content creation, SEO, email marketing, and paid advertising campaigns.
- Analyze campaign performance and optimize based on data-driven insights.
- Manage marketing automation tools and CRM systems.
- Collaborate with product and design teams to align messaging and positioning.
Sales
- Own and manage the sales funnel from lead qualification to deal closure.
- Build and maintain relationships with key clients and partners.
- Conduct product demos and presentations tailored to client needs.
- Identify new market opportunities and contribute to pricing and packaging strategies.
- Track KPIs and prepare regular performance reports for leadership.
Qualifications
- Bachelor's degree in Marketing, Business, or a related field (MBA preferred).
- 4+ years of experience in B2B marketing and sales, preferably in the software or tech industry.
- Proven track record of driving revenue growth and managing successful campaigns.
- Strong understanding of digital marketing tools (e.g., HubSpot, Google Ads, LinkedIn Campaign Manager).
- Excellent communication, negotiation, and presentation skills.
- Experience with CRM platforms (e.g., Salesforce, Zoho) and sales enablement tools.
Preferred Skills
- Familiarity with SaaS business models and customer acquisition strategies.
- Experience in account-based marketing (ABM).
- Knowledge of analytics platforms (Google Analytics, Mixpanel).
- Ability to lead cross-functional teams and mentor junior staff.
What We Offer
- Competitive salary.
- Opportunity to work with cutting-edge technologies and a passionate team.
- Professional development and career growth opportunities.
Job Type: Full-time
Pay: ₹20, ₹45,000.00 per month
Benefits:
- Provident Fund
Work Location: In person
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