Business Development Manager

Who We Are:

The Optimise Media Group is a global performance advertising company, with over 10 international offices with operations across 5 continents including UK, SEA, Australia, India, and MEA.

We work with an enviable client portfolio including many of the biggest global brand names. We deliver successful performance marketing campaigns for clients through unparalleled expertise, market-leading service, substantial acquisition volumes, and our unique technology.

We are award-winning across the globe and Optimise is recognized as a premium network delivering quality sales, service, and insights to advertisers.

Optimise Talents come from all walks of life. We hire great people from various backgrounds, not just because it's the right thing to do, but because it strengthens our family.

Job Description

Are you a seasoned Business Development and sales professional with a proven track record in affiliate marketing within the Indian market? Do you thrive on forging new advertiser partnerships and driving significant revenue growth? If so, we want to hear from you

We're on the hunt for a highly motivated and results-driven Business Development Manager - Global to spearhead our new advertiser acquisition efforts in India. This isn't just any BD role – it's 100% focused on advertiser business development. You'll be instrumental in expanding our client base and fuelling our growth through innovative performance marketing solutions.

As our Business Development Manager, you'll be at the forefront of our expansion, responsible for:

• Strategic Client Acquisition:
  Conduct in-depth market research to identify high-potential advertiser segments and develop targeted sales plans to acquire new clients exclusively within the affiliate marketing space.
• Relationship Building:
  Forge and nurture strong relationships with key decision-makers at potential clients, demonstrating a deep understanding of their business needs in relation to advertiser partnerships.
• Deal Negotiation & Closure:
  Skillfully negotiate and close deals that maximize revenue and profitability, ensuring mutually beneficial affiliate agreements.
• Lead Generation:
  Actively prospect and generate high-quality leads through various channels (e.g., cold calling, email, social media, networking), specifically targeting companies seeking to leverage performance marketing.
• Pipeline Management:
  Qualify leads based on their potential value and alignment with our target affiliate market, and utilize HubSpot to track and manage your sales pipeline, providing accurate revenue forecasts.
• Value Proposition:
  Craft compelling sales pitches and presentations that clearly articulate our unique value proposition in the affiliate marketing landscape.

We're looking for a true affiliate BD expert with:

• Mandatory Affiliate BD Experience:
  Extensive and demonstrated business development experience
  specifically within affiliate marketing in the Indian market
  . Experience in other forms of business development will not align with this role.
• Relevant Category Expertise:
  Affiliate BD experience in key categories such as
  Travel, Fashion, Beauty, Retail, E-commerce, Food, or Marketplaces
  .
• Deep Affiliate Marketing Acumen:
  A profound understanding of affiliate marketing models (CPA, CPL, CPC, etc.), performance marketing, online advertising, and relevant industry trends.
• Strategic & Analytical Mindset:
  Strong analytical skills to interpret data, identify trends, and make data-driven decisions that optimize affiliate partnerships.
• Sales Proficiency:
  Proven experience in developing and executing strategic sales plans, along with exceptional negotiation and closing skills.
• Technical Savvy:
  Proficiency in HubSpot for CRM and pipeline management. Familiarity with marketing automation tools and digital analytics platforms is a plus.
• Exceptional Communication:
  Outstanding verbal and written communication skills, with the ability to build rapport and trust with clients. Strong presentation and storytelling skills are essential.
• Self-Motivation & Results-Orientation:
  A strong work ethic, self-motivation, and a clear focus on achieving ambitious revenue and client acquisition targets.
• Flexibility & Travel:
  Willingness to
  travel within and outside India
  as needed for client meetings and industry events.
• Location:
  You should be based in a
  metro city in India, with a strong preference for New Delhi.

Qualifications:

• 5+ years of experience in affiliate or performance marketing, with a focus on new advertiser acquisition.
• Proven track record of exceeding sales quotas and acquiring new advertisers.
• Strong understanding of affiliate marketing and performance-based advertising models.
• Excellent networking and relationship-building skills.
• Demonstrates a strong commitment to professional growth and organizational success, as evidenced by a consistent tenure of at least three years with each previous employer.