Regional O+O Transformation Manager

2 weeks ago

Mumbai, Maharashtra, India LOreal Full time ₹ 20,00,000 - ₹ 25,00,000 per year

We have a suitable opportunity in the CPD Division for the position of Regional Transformation Manager. In this role, you will be responsible for drivingthe O+O RTM Transformation (Project Ashwamedha) in their respective regions by leading the successful delivery and adoption of key initiatives.

The Candidateshould have 8-10 years of professional experience with FMCG/ Consulting. The location of the job will be Mumbai.

Key Responsibilities:

The Regional O+O Transformation Lead will be the single point of contact for their respective region in driving the offline transformation initiatives and premediate/mitigate risk & issues within their purview with a robust tracker. They would also be responsible in providing timely updates to the Ashwamedha central project team.

  1. Distributor-led expansion

  2. Double the number of overall outlets to 400k via PSR incentive-based and Nielsen list

  3. Distribution Architecture Revamp

  4. Streamline and consolidate key distributors in top 200 towns (from 500 to 300 distributors)

  5. Drive deeper penetration through super and sub-distributor (multi-layer distribution) in remaining/ long tail towns

  6. Servicing frequency

  7. Tailored visit frequency based on outlet needs and unlock capacity to drive new store addition

  8. Higher top outlets extraction

  9. Drive and grow share & sales in top 50k outlets via retailer loyalty program and footprint expansion

  10. Salesforce productivity

  11. Increase +30% revenue/salesperson via strong adherence on market work (time in market, outlet visits per day, time in outlet)

  12. DMS & SFA adoption

  13. Drive the adoption of new ways of work with the improved DMS & SFA

Key Deliverables:

Functional Skills:

  • Lead and manage the initiatives from inception to completion, ensuring on-time and within-budget delivery
  • Proactively identify, assess, and mitigate potential project risks and issues, escalating concerns as needed.
  • Develop and maintain detailed project plans, tracking progress and providing regular status updates to stakeholders and steering committees.

Soft Skills:

  • Exceptional Organizational & Communication Skills
  • Collaborative Leadership
  • Proactive & adaptable
  • Strong interpersonal & influencing skills
  • Analytical & data-driven mindset
  • Growth mindset

Key Competencies:

  • Distributor-led expansion
  • Distribution Architecture Revamp
  • Servicing frequency
  • Higher top outlets extraction
  • Salesforce productivity

Key Relationships:

  • Commercial Team : Director, GT Channel Head, Planning Leads
  • CBD Team : Category Leads
  • Sales IT and Automation team
  • External: BAIN & Co Consulting Team

Physical Demands (e.g. % travel):

  • Travel will be need based

Education:

  • MBA

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