
Marketing Manager
2 weeks ago
Company Description
DashLoc empowers enterprise retail brands with a comprehensive platform driving discovery, presence, engagement, and conversion. For enterprises with a local physical presence, adopting a hyperlocal platform is essential. DashLoc ensures brand visibility across key platforms such as GBP, Bing, Apple, and Facebook, offers custom microsites for retail outlets, and provides AI-powered call transcription with sentiment analysis. Our Gen AI-driven review management and content management tools help businesses attract and engage customers while maintaining compliance. Proudly India's #1 platform for hyperlocal presence, DashLoc is redefining how brands connect with their customers.
Role Description
This is a full-time, on-site role for a Marketing Manager - B2B SaaS Product located in Bengaluru. The Marketing Manager will be responsible for developing and executing go-to-market strategies, conducting market research, driving product marketing initiatives, and overseeing sales efforts. They will work closely with product management to align marketing strategies with product development and business goals. The Marketing Manager will also analyze market trends, track product performance, and identify opportunities for growth and improvement.
Qualifications
- Skills in Market Research and analyzing market trends
- Experience in developing Go-to-Market Strategy
- Experience in Sales and driving sales efforts
- Skills in Product Management and aligning marketing strategies with product goals
- Proficiency in Product Marketing and driving marketing initiatives
- Excellent written and verbal communication skills
- Strong analytical and problem-solving abilities
- Ability to work collaboratively in a team environment
- Bachelor's degree in Marketing, Business, or a related field
- Experience in the SaaS industry is a plus
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