Paid Campaigns Manager, Hospital Chain

1 week ago

Bengaluru, Karnataka, India Aster DM Healthcare Full time ₹ 15,00,000 - ₹ 25,00,000 per year

PAID CAMPAIGN MANAGER

Job Overview:

The Paid Campaigns Manager will lead the strategy, execution, and optimization of paid digital campaigns across all digital platforms for a multi-location hospital chain. The role requires a deep understanding of healthcare consumer behavior, compliance with healthcare advertising guidelines, and expertise in performance marketing.

Key Responsibilities:

  • Campaign Strategy & Planning:

  • Develop and implement paid media strategies for patient acquisition, service-line promotion, and brand awareness.

  • Coordinate with hospital units to understand services and seasonal demand for tailored campaigns.

  • Campaign Execution:

  • Manage Google Ads, Meta Ads (Facebook/Instagram), YouTube, programmatic display, and remarketing campaigns.

  • Create and oversee PPC, display, video, and retargeting campaigns.

  • Performance Optimization:

  • Continuously monitor, analyze, and optimize campaigns based on KPIs like CPL, ROI, CTR, conversions, etc.

  • A/B testing of ad creatives, landing pages, and audiences.

  • Collaboration & Coordination:

  • Work closely with internal teams (content, creative, CRM) and external digital agencies.

  • Coordinate with hospital operations teams to ensure lead quality and conversion tracking.

  • Reporting & Insights:

  • Generate weekly/monthly performance reports.

  • Provide actionable insights and forecast budget and performance.

  • Budget Management:

  • Allocate and monitor monthly paid media budgets across channels and geographies.

  • Ensure efficient use of budget to maximize ROI.

  • Compliance:

  • Ensure all campaigns meet healthcare advertising regulations and patient data privacy standards (e.g., HIPAA or local equivalents).

Key Requirements:

  • Bachelor's degree in Marketing, Digital Media, or related field (MBA preferred).
  • Strong experience with Google Ads, Meta Business Suite, and analytics tools (Google Analytics, Looker Studio, etc.).
  • Knowledge of healthcare services and patient journey mapping.
  • Hands-on experience managing multi-location or region-based campaigns.
  • Strong analytical, communication, and project management skills.

  • Assistant Manager, Paid Campaign

    3 days ago

    Bengaluru, Karnataka, India Aster DM Healthcare Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Employment Type: Full-TimeJob Overview:The Assistant Manager will support the Paid Campaigns Manager in planning, executing, and optimizing paid advertising campaigns across digital platforms for a hospital chain. The role is ideal for someone with hands-on experience in campaign management and an eagerness to grow in a high-performance, regulated...

  • Hospital Duty Manager

    22 hours ago

    Bengaluru, Karnataka, India Spandana Hospital Full time ₹ 80,00,000 - ₹ 1,20,00,000 per year

    Company OverviewWelcome to Spandana Hospital, a premier heart and superspeciality healthcare facility dedicated to delivering world-class healthcare services at affordable costs. Our hospital, based in Bangalore, employs a highly trained, qualified, and committed team of professionals. With a focus on providing the best patient-centered care, we specialize...

  • Supply Chain Manager

    3 days ago

    Bengaluru, Karnataka, India Narayana Health (NH) Full time ₹ 4,00,000 - ₹ 12,00,000 per year

    Hiring Supply Chain & Materials Managements Manager Position- 1Qualification - B.Pharma / M.PharmaExperience - 05years - 10 years in Hospital/ Healthcare sectorLocation - Narayana Multispecialty Hospital , BengaluruInterested Candidates can drop their CVs at /

  • Hospital - Marketing Executive

    2 weeks ago

    Bengaluru, Karnataka, India Maharaja Agrasen Hospital Full time ₹ 5,00,000 - ₹ 8,00,000 per year

    Job Summary:The Marketing Executive is responsible for planning and executing marketing and outreach activities to promote the hospital's services, increase patient acquisition, and build brand awareness. This role involves fieldwork, relationship-building with referral doctors, organizing health camps and events, and digital and offline marketing...

  • Hospital - Marketing Executive

    2 weeks ago

    Bengaluru, Karnataka, India Maharaja Agrasen Hospital Full time ₹ 3,50,000 - ₹ 5,00,000 per year

    Job Summary:The Marketing Executive is responsible for planning and executing marketing and outreach activities to promote the hospital's services, increase patient acquisition, and build brand awareness. This role involves fieldwork, relationship-building with referral doctors, organizing health camps and events, and digital and offline marketing...

  • Campaign Manager

    7 days ago

    Bengaluru, Karnataka, India GRIPIT Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Role OverviewThe E-Commerce Campaign Manager is responsible for planning, executing, and optimizing Amazon Marketing Services (AMS) and digital campaigns to drive product sell-out and strengthen GripIt's presence across key e-commerce platforms. The role requires hands-on campaign management, bid optimization, performance tracking, and collaboration with...

  • Campaign Manager

    3 days ago

    Bengaluru, Karnataka, India Uplers Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Campaign ManagementExperience: 2 - 7 Years ExpSalary : CompetitivePreferred Notice Period: Within 30 DaysOpportunity Type: Onsite(Bengaluru)Placement Type: Permanent(*Note: This is a requirement for one of Uplers' Clients)Must have skills required :Campaign Management OR Google Ads, Lead GenerationPracto (One of Uplers' Clients) is Looking for:Campaign...

  • Campaign Manager

    4 weeks ago

    Bengaluru, Karnataka, India, Karnataka GRIPIT Full time

    Role OverviewThe E-Commerce Campaign Manager is responsible for planning, executing, and optimizing Amazon Marketing Services (AMS) and digital campaigns to drive product sell-out and strengthen GripIt’s presence across key e-commerce platforms. The role requires hands-on campaign management, bid optimization, performance tracking, and collaboration with...

  • Campaign Specialist

    1 day ago

    Bengaluru, Karnataka, India KodeSprint Full time ₹ 4,00,000 - ₹ 8,00,000 per year

    Core Responsibilities:As a Paid Campaign Specialist, you'll be responsible for:Ad Copy: Planning and drafting compelling ad copies that drive performance.Keyword Planning: Conduct extensive research to identify relevant intent-based keywords for proper funnel management and paid execution.Target Market Profiling: Conducting market research to better...

  • Hospital Sales Manager

    1 week ago

    Bengaluru, Karnataka, India HCAH SUVITAS Full time ₹ 4,80,000 - ₹ 6,00,000 per year

    Job opportunity: Hospital sales managerQualification: Any DegreeLocation: Domlur, BangaloreExperience: 1+ Year ( Hospital sales experience is must )Salary: NegotiableShift: General ShiftContact: or Job Type: Full-timePay: ₹40, ₹50,000.00 per monthBenefits:Health insuranceLeave encashmentPaid sick timeProvident FundWork Location: In person