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Senior Sales Manager

2 weeks ago

Kolkata, West Bengal, India Dewar's Garage Ltd Full time

Job Description – Senior Sales Manager (Auto Showroom)

Job Title:

Senior Sales Manager/Sales Manager for Dewars Garage for its Car Showrooms

Location:

Kolkata, India

Reporting To:

General Manager/Outlet Head

Industry:

Automotive – Passenger Vehicles. Suitable Candidates with Sales experience in automotive sales preferred but candidates with sales experience from other Industries may also apply.

Employment Type:

Full-time

Purpose:

Lead the sales team to achieve showroom targets for Dewars Garage's car showrooms, ensure exceptional customer experiences, and maintain high standards of brand representation. 

Key Responsibilities:

  • Develop and execute sales strategies to achieve showroom targets
  • Supervise, lead, motivate, and train the sales team to maximize productivity and customer satisfaction.
  • Oversee inquiry generation through local marketing, digital ads, events, and promotions aligned with OEM's brand campaigns.
  • Ensure compliance with policies, SOPs, and DMS (Dealer Management System) standards.
  • Manage KPIs, plan staff growth, review performance, and ensure high dealership profitability.
  • Handle key customer accounts, escalations, and customer relations from initial contact to post-sale support.
  • Monitor sales metrics
  • Oversee showroom presentation in line with guidelines and coordinate with backend/service teams as required.
  • Ensure smooth execution of vehicle deliveries, documentation, and warranty registrations.
  • Execute sales support activities such as driving add-ons (insurance, financing, accessories) and managing customer satisfaction indices.
  • Stay updated with competition, industry trends to inform continuous improvement.

Compensation:

Competitive fixed salary with performance-linked incentives

Person Specification – Senior Sales Manager (Dewars Garage Maruti Showrooms)

Education and Qualifications:

  • Minimum Bachelor's degree in Business, Marketing, or related field
  • Valid driver's license required.

Experience:

  • 12-15 years of experience in sales, with at least 2 years in a managerial/supervisory position; Maruti Suzuki or other automobile dealership experience would be a plus.
  • Demonstrated success in achieving or exceeding sales targets and leading sales teams.

Skills and Competencies:

  • Strong leadership, people management, and motivational skills.
  • Excellent verbal and written communication and customer service capabilities.
  • Sound knowledge of sales and customer relationship management
  • Analytical mindset; proficiency with CRM systems, DMS, and Microsoft Office Suite.
  • Strategic thinking with ability to execute sales and marketing campaigns on ground.

Personal Attributes:

  • Confident, results-oriented, ethical.
  • Well presented, strong communication skills
  • Proactive and adaptable, able to thrive in a fast-paced environment.
  • Passionate about automobiles and Maruti brand values.
  • Committed to superior customer service and continuous improvement.

Dewar's Garage is proud to be an Equal Opportunity Employer with a culture that embraces diversity. We are committed to providing an environment that is free of discrimination and harassment.