Marketing Automation

1 week ago

Delhi, Delhi, India Asia Pacific Institute of Management Full time ₹ 4,80,000 - ₹ 9,00,000 per year

About Us

Asia Pacific Institute of Management (AIM), New Delhi, established in 1996, is a premier B-School with 29+ years of academic excellence. AIM is known for its strong industry integration, global collaborations, and student-first philosophy, consistently ranking among the top management institutes in Delhi NCR.

Role Summary

We are looking for a results-driven Marketing Automation & Digital Strategy Manager to lead AIM's automation, communication, and performance initiatives. The role blends technology, analytics, and creative marketing — covering automation workflows for email, WhatsApp, and CRM, as well as paid campaign management and brand consistency across channels.

Key Responsibilities

  • Design and manage end-to-end marketing automation workflows (email, WhatsApp, and CRM).
  • Integrate tools such as LeadSquared, HubSpot, AiSensy, or similar for nurturing and remarketing.
  • Plan and execute Google Ads, Meta Ads, and remarketing campaigns to achieve lead and conversion goals.
  • Manage audience segmentation, drip sequences, and lead scoring to improve funnel performance.
  • Collaborate with the creative team to ensure consistent branding and messaging across all campaigns.
  • Track campaign metrics using Google Analytics, GA4, GTM, and Meta Pixel, and provide actionable insights.
  • Coordinate closely with the admissions team to align campaign leads and improve conversion rates.
  • Monitor automation flows, troubleshoot issues, and continuously optimize for engagement and ROI.
  • Stay updated with emerging tools and trends in MarTech, automation, and digital performance.

Requirements

  • Bachelor's/Master's degree in Marketing, Business, or related field.
  • 4–7 years of experience in digital marketing and automation.
  • Proficiency in email marketing platforms, CRM systems, Google Ads, Meta Ads, GA4, GTM, and WhatsApp automation tools.
  • Strong analytical mindset with data interpretation and reporting skills.
  • Ability to manage multiple platforms, deadlines, and stakeholders.
  • Experience in the education industry is a plus.

What We Offer

  • Competitive salary with performance-linked incentives.
  • Opportunity to lead AIM's automation and digital transformation initiatives.
  • Exposure to advanced marketing technologies and large-scale lead funnels.
  • Collaborative, innovative, and growth-oriented work environment.

Job Type: Full-time

Pay: ₹40, ₹75,000.00 per month

Work Location: In person

  • Marketing Automation Manager

    16 hours ago

    Delhi, Delhi, India Magicine Pharma Full time ₹ 6,00,000 - ₹ 18,00,000 per year

    Freelance Marketing Automation Specialist (End-to-End)Role Overview:We are looking for an experienced Freelance Marketing Automation Specialist who can plan, set up, and optimize full end-to-end automation flows across email, WhatsApp, SMS, and CRM. This role requires both strategic thinking and hands-on execution to drive lead nurturing, customer retention,...

  • Marketing Automation Specialist

    3 hours ago

    Delhi, Delhi, India Saturn Consulting Group Full time ₹ 4,00,000 - ₹ 8,00,000 per year

    Company DescriptionSaturn Consulting Group is a consulting firm based out of New Delhi, India.Role DescriptionWe are seeking a Marketing Automation Specialist with hands-on experience managing multi-channel campaigns across email, SMS, and CRM automation platforms—preferably Go High Level (GHL). This individual will be responsible for designing, building,...

  • itd bu lead

    2 weeks ago

    Delhi, Delhi, India Rockwell Automation Full time ₹ 15,00,000 - ₹ 30,00,000 per year

    Rockwell Automation is a global technology leader focused on helping the world's manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life-saving medicine on a global scale,...

  • Marketing Automation

    1 week ago

    Delhi, Delhi, India Asia Pacific Institute Of Management Full time ₹ 4,00,000 - ₹ 12,00,000 per year

    Responsibilities:* Develop digital strategies using Leadsquared, Mailchimp & WhatsApp Marketing.* Execute email campaigns with CRM management & A/B testing.* Manage databases for targeted lead generation.

  • Meta Ads Executive

    3 days ago

    Delhi, Delhi, India Klever Marketing Full time ₹ 2,00,000 - ₹ 3,50,000 per year

    Company DescriptionKlever Marketing is a value-led digital growth partner based in Delhi, India. We are a passionate, tight-knit team dedicated to delivering forward-thinking ideas. Our services include creating brand identities, designing and building websites, and delivering impactful marketing campaigns that empower brands and positively impact...

  • Outreach Intern

    1 week ago

    Delhi, Delhi, India Marketing Makhni Full time ₹ 2,00,000 - ₹ 6,00,000 per year

    PERFORMANCE BASED OPPORTUNITYAt Marketing Makhni, we're a full-service marketing and PR agency spicing things up for brands across sectors. Rooted in creativity and driven by data, we bring flavor to campaigns with strategic insight and bold outreach. If you're passionate about turning conversations into conversions, we want you.Who we're looking for:We're...

  • AI Process Automation Executive

    1 week ago

    Delhi, Delhi, India MakeIntern Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    JOB DESCRIPTION:-AI Process Automation ExecutiveExperience: 6 Months - 2 YearsLocation: Janakpuri East, New DelhiAbout the Role:We're looking for a tech-savvy and innovation-driven professional to join our team as an AI ProcessAutomation Executive.In this role, you'll be responsible for identifying, designing, and implementing AI-poweredautomations across...

  • Growth Marketing

    2 weeks ago

    Delhi, Delhi, India Scalient Full time ₹ 2,40,000 - ₹ 3,60,000 per year

    About ScalientScalient is a modern growth and marketing agency that helps digital-first businesses scale through smart outbound marketing, paid ads, and lead-generation systems.We collaborate with SaaS startups, B2B founders, and global brands to design marketing systems that drive consistent growth. Our clients are spread across the US, Canada, and Europe,...

  • QA Automation Engineer

    2 days ago

    Delhi, Delhi, India Addendum Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    ABOUT THE COMPANY:Join ADDENDUM, a global software development and IT team augmentation firm focusing on fintech, banking, and telco industries. Experience tailored benefits, diverse projects with various tech stacks, and opportunities for growth, freedom, and responsibility you desire.ABOUT THE ROLE:Were seeking a skilled QA Automation Engineer to support...

  • Email Marketing

    6 days ago

    Delhi, Delhi, India MedRec Technologies Full time ₹ 2,40,000 - ₹ 3,84,000 per year

    Job description:Key Responsibilities:Develop and execute targeted email marketing campaigns focused on lead generation and nurturing.End to end Email marketing campaignsIdentify potential clients and grow our email list.Ensure Email content is optimized for mobile.Proofread emails for clarity, grammar and spelling.Create & maintain email databases for lead...