Area Sales Manager

1 day ago

Delhi, Delhi, India ARENEDA PVT LTD Full time ₹ 20,00,000 - ₹ 80,00,000 per year

Job Title: Area Sales Manager – Ayurvedic Products

Location: Delhi

Department: Sales & Marketing ( only female candidate required)

Reports to: Regional Sales Manager / Zonal Sales Head

Industry: Ayurvedic / Herbal / FMCG / Pharma

Job Purpose:

To drive sales and market expansion for Ayurvedic products within the assigned geographical area by managing a team of sales representatives/distributors, increasing market penetration, and ensuring the achievement of sales targets.

Key Responsibilities:

  • Sales & Revenue Generation
  • Achieve monthly, quarterly, and annual sales targets for Ayurvedic product lines.
  • Drive primary and secondary sales in assigned territory.
  • Monitor distributor and retailer performance.
  • Market Development
  • Identify new market opportunities and initiate business development activities.
  • Expand retail footprint and increase product availability and visibility.
  • Conduct regular market visits and competitor analysis.
  • Team Management
  • Recruit, train, and manage a team of Sales Officers / Medical Representatives.
  • Assign targets, review performance, and motivate the team for optimal results.
  • Conduct sales meetings, training sessions, and field visits.
  • Channel & Distribution Management
  • Appoint and manage stockiest, distributors, and retail partners.
  • Ensure proper distribution coverage, inventory management, and product placement.
  • Resolve distributor/retailer grievances in a timely manner.
  • Promotional Activities
  • Execute marketing and promotional campaigns at the ground level.
  • Organize in-store promotions, doctor tie-ups, health camps, etc.
  • Collaborate with marketing teams to support brand-building activities.
  • Reporting & Analysis
  • Prepare sales reports, forecasts, and market feedback reports.
  • Track KPIs such as sales volume, growth rates, market share, etc.
  • Use CRM or sales tracking tools effectively.

Qualifications & Requirements:

  • Education: Bachelor's degree (preferably in Ayurveda, Life Sciences, Pharma, or Business). MBA is a plus.
  • Experience: 4–8 years in FMCG/Pharma/Ayurvedic product sales; minimum 2 years in a team handling role.
  • Knowledge: Strong understanding of Ayurvedic product range and customer profiles (retailers, practitioners, distributors).
  • Skills:
  • Excellent leadership and interpersonal skills
  • Territory management & negotiation skills
  • Strong communication and presentation abilities
  • Analytical thinking and target orientation

Compensation:

Fixed + Variable + Incentives + Allowances

Preferred Candidates:

  • Experience in Ayurvedic/Herbal product sales preferred.
  • Familiarity with regional language(s) and local market dynamics.
  • Willingness to travel extensively within assigned area.

Job Types: Full-time, Part-time, Permanent, Fresher, Internship

Pay: ₹25, ₹74,453.13 per month

Benefits:

  • Health insurance
  • Provident Fund

Work Location: In person

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