CRO & Retention Growth Data Analyst

3 days ago

Mumbai, Maharashtra, India Schbang Full time ₹ 15,00,000 - ₹ 20,00,000 per year

Growth Manager Years)Location: Lower Parel, Mumbai (Work from Office)Job Summary: We are seeking a Growth Manager with experience to join our team. You will be in charge of creating and implementing growth strategies that promote user acquisition, activation, retention, and revenue as a growth manager. You will collaborate closely with our product, engineering, and design teams to create and launch marketing initiatives and experiments that boost user engagement and conversion rates.

To monitor and improve our marketing activities, you will also employ data and analytics. Responsibilities:

  • Build and lead a team of growth consultants / growth strategists to provide strategic growth guidance and support to clients.
  • Work closely with internal teams and clients to understand business objectives and identify growth opportunities.
  • Strategize for growth by developing plans and identifying key initiatives, including but not limited to paid media, SEO, packaging and design, direct marketing, partnership ecosystem, and offline extensions.
  • Oversee execution of growth plans and work closely with different operations teams and departments to ensure successful implementation.
  • Focus on digital initiatives while maintaining a good understanding of creative and communication.
  • Utilise strong understanding of paid media to drive brand awareness and growth.
  • Utilize CRO understanding to optimise growth initiatives.
  • Collaborate with cross-functional teams to identify and prioritize growth opportunities, develop marketing and sales plans, and optimize the customer experience.
  • Stay up-to-date with the latest trends and best practices in growth marketing and growth hacking, and share knowledge with the team and other departments.

Requirements:

  • Bachelor's or Master's degree in Marketing, Business Administration or related field.
  • 4-5 years of experience in a growth-oriented role, preferably in consulting or agency setting.
  • Proven track record of driving growth and delivering measurable results.
  • Strong understanding of paid media, including social media advertising and Google Ads.
  • Strong understanding of CRO and other relevant growth tools and technologies.
  • Strong understanding of SEO optimization and strategies.
  • Should have worked with MarTech tools and understands retention marketing.
  • Excellent leadership, communication, and collaboration skills.
  • Strong analytical and problem-solving skills.
  • Ability to manage multiple projects and priorities in a fast-paced environment.
  • Ability to build, lead and mentor a team
  • Excellent interpersonal skills and leadership qualities

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